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AUMA is one of the oldest German associations in the services sector. What was then the Permanent Trade Fair Commission for German Industry began work in Berlin on 1 January 1907 as an organisation representing the interests of industrial exhibitors. In 1927 the organisation became the privately run German Offices for Trade Fairs and Exhibitions, embracing all trade fair customers, i.e. exhibitors from outside industry as well as buyers. In 1934 it took on its current name, the Association of the German Trade Fair Industry.
In 1949 AUMA was relaunched, representing the interests of exhibitors and visitors, as it had originally done in 1927. From 1956 onwards trade fair companies became members too. Today AUMA acts as the umbrella organisation of the entire industry. Currently 42 trade fair organisers and 42 associations representing exhibitors and visitors from industry as well as service enterprises belong to AUMA.
Currently AUMA’s most important activities are representing the interests of the entire industry in dealings with government and parliament, carrying out marketing for German trade fairs domestically and abroad, coordinating the overseas trade fair programme of the Federal Ministry of Economics, providing information for exhibitors and visitors from Germany and abroad, as well as conducting research and supporting vocational and advanced training.
On 7 May 2007 AUMA celebrated its one-hundredth anniversary with a festive ceremony in the Theater des Westens in Berlin. The chairman of AUMA welcomed around 650 guests from politics, the diplomatic corps, guests representing exhibitors and visitors from industry, service enterprises and the media. At the event, Federal President Horst Köhler spoke about the importance of trade fairs for German industry and on aspects of national and international business policies.
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