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Association of the German Trade Fair Industry
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04/13/2018

German exhibition venues invest in modernisation

By 2022, German exhibition venues plan to invest around 900 million euros in modernising exhibition halls and in building new facilities. They want to increase their hall space by approximately 55,000 m². These are results from a survey by the AUMA. [more]
04/09/2018

Global Exhibitions Day on 6 June 2018

The Global Association of the Exhibition Industry (UFI) has called on the industry worldwide to take part in Global Exhibitions Day on 6 June 2018. This year’s activities place a special focus on the associated career paths and opportunities. AUMA is supporting the 2018 Global Exhibitions Day. [more]
02/07/2018

In Germany, exports start at domestic fairs

63% of German exhibitors report that participating in international trade fairs in Germany is important or very important for their export business. This is one of the results of the AUMA MesseTrend survey. [more]
01/24/2018

German trade fairs 2017: More exhibitors and stand space

Trade fairs in Germany enjoy great popularity among exhibitors and visitors from around the world. At the 157 international and national events in 2017, some 2.5% more exhibitors were registered compared to the respective previous events. [more]
01/10/2018

Exhibitors to invest more in the quality of trade fair appearances

German business continues to rely strongly on personal communication and real product presentations in its B2B Marketing: More than one quarter of German companies that exhibit at trade fairs want to invest more money in these participations both in Germany and abroad in 2018 and 2019. This is a result of the AUMA MesseTrend 2018. [more]
01/08/2018

Dr. Peter Neven named CEO of AUMA

Dr. Peter Neven (64), Managing Director of the Association of the German Trade Fair Industry (AUMA), was named CEO of AUMA by its Board of Directors, effective 1 January 2018. The Board thereby also honoured his many years of successful work for the association. [more]
11/23/2017

German organisers with strong exhibition portfolio abroad

German exhibition organisers are planning 314 foreign trade fairs in 38 countries next year.  The brochure “German Trade Fair Quality Abroad 2018” provides an overview of these events organised by members of AUMA. [more]
11/01/2017

Exhibition market South Africa

South Africa is Africa's largest exhibition market. The country maintains modern exhibition venues and offers the necessary infrastructure and economic conditions for successful international trade fairs. All important information is provided by the current AUMA-report. [more]
10/05/2017

Key figures for about 2,600 exhibitions in Europe

Euro Fair Statistics 2016 lists events from 25 countries. [more]
09/20/2017

Strong first half-year for German trade fairs

The international and national trade fairs in Germany have accelerated their growth over 2016: In the first half of 2017, they registered roughly 3% more exhibitors. The number of visitors rose by 1%. [more]
09/12/2017

AUMA publishes „German Trade Fair Industry Review 2016“

The review details developments in the trade fair industry in 2016 and provides an outlook for the future. It also reports on the work of AUMA in its role as the association representing the German trade fair industry. [more]
08/25/2017

Trade fairs in Germany in 2016: More than 3 million foreign visitors for the first time

Around 3.2 million people travelled from other countries to Germany in 2016 to acquire information and set up new business opportunities at trade fairs. This is the highest number of foreign visitors at German trade fairs ever recorded. [more]
08/18/2017

Exhibition revenues worldwide: Four of top 10 companies are from Germany

German companies are well represented among the leading exhibition businesses worldwide. Based on 2016 revenues, four companies from Germany rank among the top 10. This is a result of a study carried out in August 2017 by AUMA. [more]
07/06/2017

More exhibitors from the Middle East and Africa at German trade fairs

In 2016, there were significantly more exhibitors from Africa, the Middle East and Latin America at German trade fairs than in previous years. There were altogether 3.9% more foreign exhibitors at international and national trade fairs than at the respective previous events. [more]
06/21/2017

AUMA MesseTreff on the River Spree

The industry meeting hosted by AUMA has long been one of the pleasantest and most important meeting platforms for actors in the German trade fair industry. For this year’s MesseTreff on 13 June, over 400 guests assembled at the Berlin club restaurant Spindler & Klatt on the banks of the Spree. [more]
06/15/2017

ExpertsForum highlighted the theme of science at trade fairs

How can the contacts between research institutions and companies at trade fairs be fostered more effectively? This question was the focus of the AUMA ExpertsForum "Trade Shows as Innovation Hubs – Science to Business" on 7 June 2017 at the Berlin University of Technology. [more]
06/13/2017

German trade fair organisers post record sales in 2016

Trade fair developments in Germany have not been significantly impaired by the more difficult foreign trade conditions. The 186 exhibitions held in 2016 again showed slight growth over their respective preceding events. [more]
06/06/2017

Trade Shows as Innovations Hubs – Science to Business

Exhibitions are the ideal platform for the presentation of new products and technologies and great networking opportunities. That applies equally to scientific innovations. For Global Exhibitions Day 2017, AUMA will be presenting the importance of the trade fair medium for the innovation centre of Germany. [more]
06/06/2017

Renowned speakers at the AUMA FachForum on 7 June 2017

At the “Trade Shows as Innovation Hubs – Science to Business” FachForum to mark Global Exhibitions Day 2017, participants can look forward to an interesting series of presentations by experts from the worlds of science, business and communications. [more]
04/20/2017

Global Exhibitions Day on 7th June 2017

The international trade fair industry is participating in the second Global Exhibitions Day on 7th June 2017 under the motto “Think Global, Act Local” by the UFI. AUMA is planning to hold an expert forum entitled “Trade Shows as Innovation Hubs – Science to Business” at the TU Berlin. [more]
04/05/2017

German exhibition centers invest in quality

German exhibition centers seek to invest more than €1.2 billion in their facilities by the year 2022 and to expand by a total of around 55,000 m². These are the results of a survey carried out by the Association of the German Trade Fair Industry (AUMA). [more]
04/03/2017

AUMA plans expert forum

AUMA organizes with the Trade Fair Working Group Sciences the expert forum "Trade Shows as Innovation Hubs – Science to Business" within the frame of Global Exhibitions Day on 7 June 2017. [more]
03/07/2017

"Free trade is the main factor in European economic success"

On the first common event of AUMA and EEIA on 1 March 2017 in Brussels, the “Exhibition Industry EU Dialogue”, all speakers attached a common commitment to free trade. 50 participants from all over Europe followed the invitation. [more]
01/27/2017

Exhibitions in Germany: Strong programme in 2016 fuels record numbers

International and national exhibitions in Germany posted exceptionally good overall results in 2016.[more]
01/25/2017

Interview with Dr. Andreas Gruchow, UFI President

At the UFI conference in Shanghai in early November 2016,  Dr. Andreas Gruchow, member of the executive board of Deutsche Messe AG, Hanover, began his one-year term of office as president of the UFI. AUMA Compact asked him about his goals as UFI president. [more]
01/16/2017

AUMA MesseTrend 2017: German companies’ exhibition budgets increase slightly

Services companies intend to increase their exhibition budgets by an above-average 4.7 %. The average German exhibiting company intends to spend around €285,000 on exhibitions in 2017 and 2018. [more]
12/16/2016

Klaus Dittrich new FKM Chairman

Klaus Dittrich (61), CEO of Messe München GmbH, will be the new Chairman of FKM – the Society for the Voluntary Control of Fair and Exhibition Statistics. [more]
10/17/2016

German Trade Fairs – Partners to the Economy

What significance have exhibitions for German exhibitors and organisers? Get more insights by following the statements of top leaders of our industry regarding the future of the German exhibition industry here. [more]
01/29/2016

Trade fairs in Germany 2015: More growth than in the previous year

German trade fairs remained on course for growth in 2015 and, compared to 2014, became even more attractive. According to a preliminary calculation by AUMA, the 164 international and national trade fairs registered approximately 172,000 exhibitors, which is about 1.5% more than at the respective previous events (2014: 1.5%) [more]
01/21/2016

AUMA launches a new ‘Messen made in Germany’ film

German trade fairs provide innovation, knowledge sharing and access to international markets. AUMA launches a new ‘Messen made in Germany’ film. [more]
01/20/2016

Exhibitors want to invest more money in trade fairs

Exhibiting companies in Germany want to invest more money in trade fair participation in 2016 and 2017 than previously, shows a survey conducted by TNS Emnid. [more]
06/02/2015

German exhibition venues investing strongly in modernisation

Germany's exhibition venues want to invest more than 850 million euros between 2015 and 2019, particularly into modernising build-ings and infrastructures and also into small-scale capacity expansions. [more]
03/24/2015

Trade visitors at German trade fairs: expectations are almost always met

AUMA Study: Visitors to German trade fairs largely achieve the objectives they have set for themselves. The study has been published in German language only.  [more]
01/26/2015

"Messen Made in Germany 2015/2016" available in ten languages

The brochure entitled "Messen Made in Germany 2015/2016", is now available in German, English, Spanish, French and further six foreign-languages. [more]
01/23/2015

German trade fairs anticipate continued modest growth in 2015

Despite the somewhat uncertain economic outlook, German trade fair organisers are relatively optimistic about 2015. AUMA anticipates that trade fair figures will remain stable or increase slightly compared to previous events. A total of 161 trade fairs of international or national significance are scheduled to take place in Germany. [more]
11/27/2014

German organisers plan to hold 315 trade fairs abroad in 2015

German trade fair organisers are planning 315 foreign trade fairs in 35 countries next year, another increase on previous years. The brochure “German Trade Fair Quality Abroad 2015”, published by the AUMA, provides an overview of these events. [more]
10/07/2014

German trade fair organisers among the world’s strongest

Many of the world’s leading trade fair companies are German. The revenues generated by five German companies during 2013 place them among the world’s top ten trade fair organisers. [more]
09/22/2014

German trade fairs grow once again in the first half of 2014

Following slight increase in 2013, international and national trade fairs in Germany have grown once again in the first half of 2014, according to preliminary calculations by AUMA, the Association of the German Trade Fair Industry. [more]
09/05/2014

AUMA publishes „German Trade Fair Industry Review 2013“

Trade fairs in Germany also stayed on course in 2013. Despite a slowdown in economic growth, international and national trade fairs reported an increase of 0.7% more exhibitors, the number of foreign exhibitors increased even by 3.2%. These are some of the findings of the 2013 Trade Fair Industry Review. [more]
08/18/2014

Number of international trade fair visitors reaches 2.7 million

AUMA Study: The number of international visitors to trade fairs in Germany increased despite a relatively small fair programme in 2013. 2.7 million visitors attended 139 international and national trade fairs to get information and do business. [more]
08/11/2014

New Internet portal with trade fair tips for exhibitors

AUMA has created a website containing tips, checklists, trade fair data and software to help exhibitors prepare for trade fairs. The AUMA_Toolbox, which can be found at www.toolbox.auma.de, consists of four sections outlining everything companies need to know about participating in trade fairs. [more]
07/28/2014

Slight increase of exhibition capacities in Germany

A survey conducted by AUMA, the Association of the German Trade Fair Industry, in spring of 2014 shows that there is currently 2,776,545 m² of hall space available at German trade fair venues of international or national importance. That is 0.9% more compared to the previous year (2,752,001 m²). [more]
07/09/2014

Italy is once again the largest foreign exhibitor in Germany

The number of foreign exhibitors at German trade fairs significantly increased again in 2013. This is the first time in years that non-EU European countries rather than Asian countries have been the drivers of growth. These were the findings of the latest study by AUMA. [more]
06/30/2014

AUMA annual press conference

There was a positive basic mood amongst exhibitors at most German trade fairs in 2013, not least due to the relatively good economic climate. “Personal communication obviously remains in great demand,” said Walter Mennekes, Chair-man of AUMA, the Association of the German Trade Fair Industry, at AUMA’s annual press conference in Cologne on 5 June, 2014. [more]
05/28/2014

AUMA has two new Executive Board members

Dr Isabella-Afra Holst (47), Senior Vice President of Strategic Marketing at Software AG, Darmstadt, and Dr Roland Fleck (53), CEO of NürnbergMesse GmbH were elected on 27 May 2014 at the general meeting of AUMA.

[more]
05/28/2014

AUMA has two new members

The Bundesverband der Hersteller und Importeure von Automobil-Service Ausrüstungen e.V. (ASA), Ditzingen, and ECM Expo & Conference Management GmbH, Berlin, are new members of AUMA, the Association of the German Trade Fair Industry. [more]
04/11/2014

Summer university in Cologne for trade fair managers

This year’s International Summer University for Trade Fair Management (ISU) will be taking place from 4–6 June in Cologne. [more]
04/11/2014

AUMA updates trade fair participation brochure

AUMA has now published a new version of its brochure “Successful Participation in Trade Fairs”, which is full of practical information. This manual can be downloaded free of charge from www.auma.de. [more]
02/17/2014

German exhibitors: one in every two also exhibits abroad

German companies focus on trade fairs abroad when it comes to their export marketing: between 2012 and 2013, nearly half of the companies that exhibited at German trade fairs (44%) also participated at trade fairs abroad, which is roughly equal to the percentage exhibiting abroad between 2011 and 2012 (45%). [more]
01/15/2014

German trade fairs expect modest growth for 2014

AUMA, the Association of the German Trade Fair Industry, anticipates stable to slightly increasing trade fair figures  in 2014. A total of 178 trade fairs of international or national significance are scheduled to take place in Germany. [more]
12/17/2013

AUMA autumn press conference

German exhibitors are cautiously optimistic about the near future: in the next two years, 57% aim to keep their trade fair budget stable and 26% want to increase it. This shows that trade fairs remain the most important instrument of business-to-business communication. Walter Mennekes, chairman of the Association of the German Trade Fair Industry (AUMA), emphasised this point at the association’s autumn press conference on 5 December 2013 in Cologne. [more]
10/31/2013

Messen Made in Germany 2014/2015 available in four languages

The brochure entitled "Messen made in Germany - 2014/2015", is available in German, English, Spanish and French. [more]
10/31/2013

German organisers plan to hold 303 trade fairs abroad in 2014

German trade fair organisers plan to hold 303 trade fairs in 33 countries next year, as many as never before. The brochure “German Trade Fair Quality Abroad 2014”, published by the Association of the German Trade Fair Industry (AUMA), provides an overview of these events organised by members of AUMA. [more]
10/18/2013

AUMA trade fair database with a new classification system

In 2014 AUMA will introduce a new classification system for German trade fairs which groups events according to their visitor catchment areas. In future, trade fairs will be classified as international, national or regional. [more]
10/18/2013

Trade fairs remain stable during the first half of 2013

According to projections by AUMA, exhibitor numbers and floor space at the 139 international trade fairs that took place averaged the same as for corresponding previous events, while visitor attendance was in slight decline. [more]
10/18/2013

AUMA relaunches its website

Starting today the website of the trade fair industry association AUMA at www.auma.de boasts a clearer-organised and entirely new look. The website’s basic layout has remained the same. However, a detailed look reveals some new, easy-to-use services. [more]
10/08/2013

"German Trade Fair Industry Review 2012" published

Despite a slowdown in Germany’s economic growth, in 2012 international and national trade fairs reported clearly positive results. Figures are expected to remain stable in 2013. These are some of the findings of the 2012 German Trade Fair Industry Review, which AUMA has now published. [more]
09/30/2013

Letter concerning procedures for issuing trade fair visas received from the German Foreign Office

The German Foreign Office confirmed that the visa departments of German embassies and consulates abroad have been notified that applicants requesting a visa to visit trade fairs in Germany will as a rule no longer be required to submit an invitation letter from the trade fair company in question. [more]
08/30/2013

Invitation letters now no longer required to obtain trade fair visas

In an order circulated by e-mail on 24 July 2013 the German Foreign Office informed the visa departments of the German embassies and consulates around the world that applicants requesting trade fair visa will as a rule no longer require an invitation letter from the respective trade fair company. [more]
08/27/2013

Number of foreign visitors at German trade fairs rises to 2.65 million

Last year, international and national trade fairs in Germany reported a total of 2.65 million foreign visitors, more than ever before. The countries which dominated the visitor statistics were the Netherlands, Italy, Austria, France, Belgium and Switzerland. [more]
08/05/2013

Audited key figures for nearly 2,500 trade fairs in Europe

The brochure entitled Euro Fair Statistics 2013 which has now been published by UFI contains audited exhibitor, space and visitor figures for 2,494 trade fairs and exhibitions in Europe. [more]
07/12/2013

China now biggest exhibitor at German trade fairs

China is now the country with the highest number of exhibitors at German trade fairs. Overall, in 2012 close to 99,000 foreign exhibitors took part in Germany. [more]
06/18/2013

AUMA Annual Press Conference

Neither the slowdown in economic growth nor the ongoing discussion about the future of the euro have significantly affected trade fair business. Hans-Joachim Boekstegers, the outgoing AUMA chairman: "Exhibitors are not overly concerned because they know trade fairs have a long-term impact". [more]
06/17/2013

New chairman of AUMA

On 4 June 2013, Walter Mennekes, managing partner of MENNEKES Elektrotechnik GmbH, was elected as the new chairman of AUMA. He succeeds Hans-Joachim Boekstegers, management spokesman for packaging machinery manufacturer MULTIVAC Sepp Haggenmüller GmbH. [more]
04/23/2013

Exhibition hall capacity in Germany remains nearly constant

At present, the exhibition hall capacity at German exhibition venues organising international events is 2,752,000 m². This was the result of a survey carried out by AUMA in early 2013 and is practically the same as last year’s figure. [more]
03/06/2013

AUMA survey confirms exhibitors pursue a wide range of goals at trade fairs

German exhibitors fully exploit the main purpose of trade fairs. Customer-related objectives are the focus of participation in nearly every trade fair, with most exhibitors pursuing a number of different goals at the same time. These are the findings of AUMA_MesseTrend 2013/2014. [more]
01/14/2013

German Trade fair industry expects slight growth in 2013

German trade fair organisers are cautiously optimistic about the prospects for 2012. About 165.000 exhibitors will attend this year’s trade fairs, stand space will also increase slightly. [more]
09/11/2012

2011 FKM report contains certified statistics on more than 200 exhibitions

Exhibitors planning their trade fair participations can find reliable and comparable data in the 2011 FKM Report, now published by the FKM - Society for Voluntary Control of Fair and Exhibition Statistics. [more]
08/09/2012

Sharp rise in foreign exhibitors from Central and Eastern Europe

In 2011 non-EU countries in Europe attended German trade fair venues in increasing numbers. Thus, last year exhibitor numbers from Russia rose by 12%, from Turkey by 13%. As in recent years, the country with the largest number of exhibitors at national trade fairs in Germany was Italy, ahead of China. [more]
08/03/2012

Audited key figures for 2,250 trade fairs in Europe

The brochure entitled Euro Fair Statistics 2011 which has now been published by UFI contains audited exhibitor, space and visitor figures for 2,250 trade fairs and exhibitions in Europe. The brochure presents data from 12 auditing organisations in 21 countries. [more]
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