Welcome



With trade fairs as #FutureLab to #FairSuccess with #NewBusiness.

A place for emotion, an address for acquisition, a place for business: German trade fairs are all of these. Start your #FairSuccess of tomorrow here and now. We have compiled important information for all of those who would like to exhibit in the future. We invite you to explore your potential. Utilize trade shows as stage for your ideas and innovations, as an efficient instrument for customer acquisition and customer loyalty. Quite simple. Welcome to our condensed facts and useful services.

Your contact to us

AUMA
Association of the German
Trade Fair Industry

Littenstraße 9
10179 Berlin

 +49 30 24000-0
 info@auma.de


Information on the current trade fair situation

The economy needs trade fairs, especially for the recovery of the economy after the pandemic. Find out about the current situation of trade fairs in Germany and the re-launch of the German trade fair industry here. (...)


Benefits and trends of trade fairs

Trade fairs are true multi-talents when it comes to corporate marketing goals and functions. The digital extensions create additional possibilities. Here we offer you an overview of arguments on the advantages of trade fairs as a marketing tool and discuss current developments. (...)


Get fit for your trade fair participation!

Make your decision: Present your product, your services and your company at a trade fair. We will guide you step by step through all the topics that are important for planning your trade fair participation: Trade fair selection, cost-benefit calculation, personnel planning and much more. (...)




Trade fair & law

In order for trade fairs to reflect the market of a particular industry, it is important that all market participants have the freest possible access to trade fairs. The legislator has created rules specifically for exhibitions. You can find an overview of the most important legal features here. (...)

#FairSuccess - Facts, arguments and visions at a glance




We only use technically necessary cookies on our website.
Information on data protection at AUMA can be found here.