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TOP HAIR - DIE MESSE

Leading Trade Fair for the Hairdressing Industry

Venue

MessegeländeDusseldorfGermany

Dates

29/03/-30/03/2025Interval: annuallyfounded in: 2005

Co-located events

BEAUTY DÜSSELDORF

Organiser

Messe Düsseldorf GmbH Messeplatz40474 DusseldorfGermanyFon: +49 211 4560-01Fax: +49 211 4560-668info@messe-duesseldorf.dehttp://www.messe-duesseldorf.de
Project teamFon: +49 211 4560-01Fax: +49 211 4560-668exhibitor@top-hair-international.comhttp://www.top-hair-international.de

Supporter/sponsor

In Kooperation mit: Top Hair International GmbH, Gaggenau

Present journalists

2024: 371, of which from abroad 25

The current key figures are FKM-certified.

Statistics

figures5/20221)4/20233/2024
FKM certification
Space (m²)
space (gross)28.20038.20038.200
space (net)11.27312.99412.838
Special show space6.1926.7416.637
Exhibitor stand space5.0816.2536.201
hall space5.0816.1536.201
domestic4.2335.0635.068
foreign8481.0901.133
open air01000
domestic01000
foreign000
Exhibitor figures
Exhibitors126159158
domestic93108108
foreign335150
other represented firms0
Visitor figures
Visitors (number of admissions)16.64226.00023.918
domestic15.38923.56222.041*
foreign1.2532.4381.877*
* = determined by a representative survey
1) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Exhibitors profile

Origin of exhibitors 2024 from 18 countries
Austria: 7; Belgium: 2; Brazil: 1; China, People's Republic: 17; Czechia: 1; Germany: 108; Hong Kong, China SAR: 1; Italy: 1; Korea, Republic: 1; Luxembourg: 1; Netherlands: 3; Pakistan: 1; Spain: 2; Switzerland: 1; Taiwan: 1; Türkiye: 4; Ukraine: 1; United Kingdom of Great Britain and Northern Ireland: 5
FKM Trade visitors profile 2024
Visitors total (number of entries)23.918Proportion of trade visitors97 %
Open all information
Origin according to federal states
Total Germany (%)92
of which
Nielsen 118
  • Bremen3
  • Hamburg1
  • Lower Saxony11
  • Schleswig-Holstein3
Nielsen 238
  • North Rhine-Westphalia38
Nielsen 3a17
  • Hesse8
  • Rhineland-Palatinate7
  • Saarland2
Nielsen 3b12
  • Baden-Württemberg12
Nielsen 47
  • Bavaria7
Nielsen 5+65
  • Berlin2
  • Brandenburg2
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt1
Nielsen 73
  • Saxony2
  • Thuringia1
Economic sector
Economic sector (%)
  • Hairdressers' trade91
  • Other skilled trades1
  • Cosmetics/pharmaceuticals/chemical industry3
  • Trade1
  • Service2
  • Other2
Professional position
Professional position (%)
  • 60
  • Managing director, board member, head of an authority etc.2
  • Area manager, works manager, plant manager, branch manager, head of public office0
  • Department head, group head, team leader0
  • Other salaried staff, civil servant, skilled worker23
  • Lecturer, teacher0
  • Trainee3
  • Other position0
  • Student0
  • Other not gainfully employed0
  • Foreman, master craftsman6
  • Journeyman4
Area of responsibility
Area of responsibility (%)
  • Management27
  • Research and development, design/construction0
  • Manufacturing, production, quality control0
  • Buying/procurement0
  • Finance/accounting, controlling0
  • Information and communication technology0
  • Personnel administration, administration1
  • Sales1
  • Marketing, advertising, PR2
  • Logistics: material management, storage, transport0
  • Maintenance/repairs0
  • Other area2
  • Student0
  • Other not gainfully employed0
  • Hairdresser67
Origin by km
Distance to home (%)
  • up to 50 km18
  • more than 50 km up to 100 km9
  • more than 100 km up to 300 km31
  • over 300 km42
Origin by continents
Foreign origin total (%)8
of which
  • EU69
  • Other european countries31
Origin by countries
Countries with the highest visitor shares (%)
  • Austria32
  • Netherlands21
  • Switzerland18
  • Belgium7
  • United Kingdom of Great Britain and Northern Ireland6
Size of company/organization
Size of company/organization (%)
  • 1 - 457
  • 5 - 924
  • 10 - 4914
  • 50 - 1993
  • 200 - 4990
  • 500 - 9992
  • 1 000 and more1
  • Student0
  • Other not employed0
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively61
  • collectively21
  • in an advisory capacity/organization12
  • no6
  • Student0
  • Other not gainfully employed0
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event42
  • Earlier events66
  • First visit19
Length of stay
Average length of stay (days)

1.2

Survey conducted by: Wissler & Partner

Industry sectorBeauty (Cosmetics, Hairdressing, Bodycare) (industry 44)
Main product groupHairdressers' Supplies, Cosmetics, Wellness, Accessories, Fashion Jewellery, Tools, Decorations, Advertising Materials, Professional Literature, Training, Supplementary Education, Software, Toilet Requisites
AccessTrade visitors
Exhibitor data baseon-line available / access via home page of the trade fair
Direct sale (retail sale to visitors permitted?)Yes