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HANNOVER MESSE

Home of Industrial Pioneers

The current key figures are FKM-certified.

Statistics

figures5/20224/20234/2024
FKM certification
Space (m²)
space (gross)172.200230.900195.600
space (net)87.463127.061112.362
Special show space4.8024.9056.759
Exhibitor stand space82.661122.156105.603
hall space81.498121.313104.441
domestic49.82562.84755.139
foreign31.67358.46649.302
open air1.1638431.162
domestic1.163843987
foreign00175
Exhibitor figures
Exhibitors2.5053.8843.856
domestic1.0491.3061.263
foreign1.4562.5782.593
other represented firms0
Visitor figures
Visitors (number of admissions)66.412127.951126.978
domestic49.809*75.49178.807
foreign16.603*52.46048.171
* = determined by a representative survey
1) .
2) .
3) .
Exhibitors profile

Origin of exhibitors 2024 from 59 countries
Albania: 1; Australia: 2; Austria: 22; Azerbaijan: 1; Belgium: 44; Brazil: 4; Bulgaria: 23; Canada: 88; China, People's Republic: 1145; Congo, Democratic Republic: 71; Croatia: 4; Czechia: 23; Denmark: 16; Egypt: 4; Estonia: 15; Finland: 25; France: 35; Germany: 1263; Greece: 4; Hong Kong, China SAR: 12; Hungary: 11; India: 89; Indonesia: 10; Iran, Islamic Republic: 2; Ireland: 4; Israel: 3; Italy: 154; Japan: 20; Kosovo: 11; Latvia: 11; Lithuania: 13; Luxembourg: 10; Malaysia: 4; Mexico: 19; Morocco: 5; Netherlands: 71; North Macedonia: 1; Norway: 39; Pakistan: 3; Poland: 25; Portugal: 25; Romania: 37; Saudi Arabia: 9; Singapore: 2; Slovakia: 4; Slovenia: 1; South Africa: 2; Spain: 37; Sri Lanka: 1; Sweden: 16; Switzerland: 40; Taiwan: 67; Tunisia: 1; Türkiye: 141; Ukraine: 11; United Arab Emirates: 5; United Kingdom of Great Britain and Northern Ireland: 36; United States of America: 101; Vietnam: 13
FKM Trade visitors profile 2024
Visitors total (number of entries)126.978Proportion of trade visitors87 %
Open all information
Origin according to federal states
Total Germany (%)62
of which
Nielsen 146
  • Bremen3
  • Hamburg5
  • Lower Saxony35
  • Schleswig-Holstein3
Nielsen 220
  • North Rhine-Westphalia20
Nielsen 3a8
  • Hesse5
  • Rhineland-Palatinate2
  • Saarland0
Nielsen 3b8
  • Baden-Württemberg8
Nielsen 46
  • Bavaria6
Nielsen 5+69
  • Berlin4
  • Brandenburg2
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt2
Nielsen 74
  • Saxony2
  • Thuringia2
Economic sector
Economic sector (%) *
  • Manufacturing industry (industry/manufacturer)42
  • Power industry10
  • Information/ communication services11
  • Other economic sectors9
  • Company and freelancer services7
  • Research and development5
  • -4
  • Authority, public services3
  • other non-professionals2
  • Association, organisation2
  • -1
  • Wholesale and Retail1
  • Mining industry1
  • Financing and insurance1
  • Logistics, transportation, traffic1
  • -1

* = determined by visitor registration

Professional position
Professional position (%) *
  • Entrepreneur, co-owner, freelancer2
  • Managing director, board member, head of an authority etc.21
  • Area manager, works manager, plant manager, branch manager, head of public office6
  • Department head, group head, team leader17
  • Other salaried staff, civil servant, skilled worker29
  • Lecturer, teacher1
  • Trainee2
  • Other position8
  • Student6
  • Other not gainfully employed0
  • 9
  • 0

* = determined by visitor registration

Area of responsibility
Area of responsibility (%) *
  • Management18
  • Research and development, design/construction13
  • Manufacturing, production, quality control8
  • Buying/procurement3
  • Finance/accounting, controlling1
  • Information and communication technology9
  • Personnel administration, administration9
  • Sales6
  • Marketing, advertising, PR4
  • Logistics: material management, storage, transport0
  • Maintenance/repairs3
  • Other area8
  • Student6
  • Other not gainfully employed2
  • 7
  • 2
  • 1
  • Law1
  • Telecommunications1
  • 5

* = determined by visitor registration

Origin by km
Distance to home (%)
  • up to 50 km17
  • more than 50 km up to 100 km13
  • more than 100 km up to 300 km30
  • over 300 km40
Origin by continents
Foreign origin total (%) *38
of which
  • EU75
  • Other european countries5
  • Africa1
  • North America3
  • South and Central America4
  • Middle East1
  • South-, East-, Central Asia12

* = determined by visitor registration

Origin by countries
Countries with the highest visitor shares (%) *
  • China, People's Republic5
  • Netherlands3
  • United States of America2
  • Korea, Republic2
  • Brazil2

* = determined by visitor registration

Size of company/organization
Size of company/organization (%)
  • 1 - 49
  • 5 - 94
  • 10 - 4917
  • 50 - 19918
  • 200 - 49910
  • 500 - 9998
  • 1 000 and more35
  • Student6
  • Other not employed0
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively15
  • collectively22
  • in an advisory capacity/organization24
  • no17
  • Student20
  • Other not gainfully employed1
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event24
  • Earlier events41
  • First visit47
Length of stay
Average length of stay (days)

1.8

Survey conducted by: Wissler & Partner

Industry sectorTrade Fairs for Capital Goods (industry 02), Computer-Aided Engineering, Factory Automation, Measuring and Control (industry 19), Electrical Engineering, Electronics (industry 22), Energy (conventional and renewable) (industry 23), Information and Communication Technology, Software (industry 42), Logistics, Gears and Drives, Conveyance and Storage Technology (industry 55), Subcontracting (industry 96)
Main product groupGears and Drives Technology, Fluid Mechanics, Energy Engineering, IT Services, Technologies, Research and Development, Compressed Air Technology, Vacuum Technology in Laboratories, Surface Mount Technology, Ancillaries, Services, Nanotechnology, Energy Management, renewable energies, Factory Automation, Process Automation, Industrial Automation, light weight building board, Power Plants, Plant Engineering, Components
AccessTrade visitors and general public
Exhibitor data baseon-line available / access via home page of the trade fair
Direct sale (retail sale to visitors permitted?)No