LEARNTEC

International Trade Fair and Convention

The current key figures are FKM-certified.

Statistics

figures1/20202)5/20221)5/2023
FKM certification
Space (m²)
space (gross)30.00033.10050.000
space (net)11.18512.65913.883
Special show space3.6073.7414.022
Exhibitor stand space7.5788.9189.861
hall space7.5788.9189.861
domestic6.4637.5618.366
foreign1.1151.3571.495
open air000
Exhibitor figures
Exhibitors394395443
domestic312312340
foreign8283103
other represented firms000
Visitor figures
Visitors (number of admissions)14.94310.20613.079
domestic13.599*9.11010.348
foreign1.344*1.0962.731
* = determined by a representative survey
2) 3) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Exhibitors profile

Origin of exhibitors 2023 from 22 countries
Austria: 31; Belgium: 4; Canada: 1; Czechia: 2; Denmark: 4; France: 7; Germany: 340; Hungary: 1; India: 2; Ireland: 1; Italy: 1; Latvia: 2; Mexico: 1; Netherlands: 13; Poland: 2; Portugal: 1; Slovakia: 1; Sweden: 1; Switzerland: 12; Taiwan: 1; United Kingdom of Great Britain and Northern Ireland: 10; United States of America: 5

FKM Trade visitors profile 2023
Visitors total (number of entries)13.079Proportion of trade visitors99 %
Open all information
Origin according to federal states
Total Germany (%)92
of which
Nielsen 18
  • Bremen0
  • Hamburg2
  • Lower Saxony5
  • Schleswig-Holstein1
Nielsen 215
  • North Rhine-Westphalia15
Nielsen 3a17
  • Hesse9
  • Rhineland-Palatinate7
  • Saarland1
Nielsen 3b42
  • Baden-Württemberg42
Nielsen 410
  • Bavaria10
Nielsen 5+65
  • Berlin4
  • Brandenburg1
  • Mecklenburg-West Pommerania0
  • Saxony-Anhalt1
Nielsen 74
  • Saxony2
  • Thuringia1
Economic sector
Economic sector (%)
  • Educational facility27
  • Research/teaching7
  • Public authority/administration8
  • Industry12
  • Trade/sales3
  • Bank, insurance company3
  • Transport, tourism, hotel sector2
  • Medicine2
  • Association1
  • Publishing house1
  • Consulting4
  • IT, software9
  • Training3
  • Multimedia2
  • Service6
  • Other5
  • Student5
  • other non-professionals1
Professional position
Professional position (%)
  • Entrepreneur, co-owner, freelancer6
  • Managing director, board member, head of an authority etc.3
  • Area manager, works manager, plant manager, branch manager, head of public office4
  • Department head, group head, team leader12
  • Other salaried staff, civil servant, skilled worker41
  • Lecturer, teacher11
  • Trainee2
  • Other position3
  • Student5
  • Other not gainfully employed1
  • 2
  • 5
  • 6
Area of responsibility
Area of responsibility (%)
  • Management5
  • Research and development, design/construction4
  • Manufacturing, production, quality control2
  • Buying/procurement1
  • Finance/accounting, controlling0
  • Information and communication technology4
  • Personnel administration, administration12
  • Sales4
  • Marketing, advertising, PR4
  • Logistics: material management, storage, transport0
  • Maintenance/repairs0
  • Other area5
  • Student5
  • Other not gainfully employed1
  • EDP7
  • Training/further training23
  • University, teaching9
  • School10
  • Consulting2
  • Facility, infrastructure1
Origin by km
Distance to home (%)
  • up to 50 km20
  • more than 50 km up to 100 km19
  • more than 100 km up to 300 km26
  • over 300 km35
Origin by continents
Foreign origin total (%)8
of which
  • EU56
  • Other european countries28
  • Middle East2
  • South-, East-, Central Asia14
Origin by countries
Countries with the highest visitor shares (%)
  • Austria34
  • Switzerland28
Size of company/organization
Size of company/organization (%)
  • 1 - 46
  • 5 - 95
  • 10 - 4914
  • 50 - 19918
  • 200 - 49910
  • 500 - 9999
  • 1 000 and more32
  • Student5
  • Other not employed1
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively12
  • collectively34
  • in an advisory capacity/organization33
  • no15
  • Student5
  • Other not gainfully employed1
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event21
  • Earlier events24
  • First visit63
Length of stay
Average length of stay (days)

1.5

Survey conducted by: Gelszus Messe- Marktforschung GmbH

Industry sectorTeaching and Learning Aids, Further and Continuing Education, Business Start-up, Human Resources Development (industry 52), Information and Communication Technology, Software (industry 42)
Main product groupEducational Aids, Software, Multimedia, Telecommunication, Services, Training, Supplementary Education, Seminar Promotors, Presentation Technology, digitization
AccessTrade visitors
Exhibitor data baseon-line available / access via home page of the trade fair
Direct sale (retail sale to visitors permitted?)No