MIDORA Leipzig

TRADE FAIR FOR WATCHES AND JEWELLERY

The current key figures are FKM-certified.

Statistics

figures9/20212)9/20221)9/2023
FKM certification
Space (m²)
space (gross)5.0005.0005.000
space (net)1.7161.6891.509
Special show space365436
Exhibitor stand space1.6801.6351.473
hall space1.6801.6351.473
domestic1.6561.5991.404
foreign243669
open air000
Exhibitor figures
Exhibitors484944
domestic474739
foreign125
other represented firms00
Visitor figures
Visitors (number of admissions)851788764
domestic762*
foreign26*
* = determined by a representative survey
2) 3) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Exhibitors profile

Origin of exhibitors 2023 from 6 countries
Austria: 1; China, People's Republic: 1; Germany: 39; Netherlands: 1; Poland: 1; Türkiye: 1

FKM Trade visitors profile 2022
Visitors total (number of entries)788Proportion of trade visitors94 %
Open all information
Origin according to federal states
Total Germany (%)96
of which
Nielsen 17
  • Bremen2
  • Hamburg1
  • Lower Saxony4
  • Schleswig-Holstein1
Nielsen 23
  • North Rhine-Westphalia3
Nielsen 3a2
  • Hesse1
  • Rhineland-Palatinate1
  • Saarland0
Nielsen 3b2
  • Baden-Württemberg2
Nielsen 44
  • Bavaria4
Nielsen 5+632
  • Berlin4
  • Brandenburg7
  • Mecklenburg-West Pommerania2
  • Saxony-Anhalt19
Nielsen 751
  • Saxony34
  • Thuringia16
Economic sector
Economic sector (%)
  • Specialist trade watches and jewellery54
  • Gold and silversmith, design sector20
  • Boutique, piercing studio, hair salon, cosmetic studio, drugstore7
  • Commercial agent5
  • Chain, department store, mail order, wholesale4
  • Other service4
  • Industry3
  • Other sectors2
  • Student2
  • Other not gainfully employed1
Professional position
Professional position (%)
  • Entrepreneur, co-owner, freelancer82
  • Managing director, board member, head of an authority etc.4
  • Area manager, works manager, plant manager, branch manager, head of public office1
  • Department head, group head, team leader3
  • Other salaried staff, civil servant, skilled worker4
  • Trainee2
  • Other position2
  • Student2
  • Other not gainfully employed1
Area of responsibility
Area of responsibility (%)
  • Management46
  • Research and development, design/construction1
  • Manufacturing, production, quality control8
  • Buying/procurement10
  • Finance/accounting, controlling1
  • Information and communication technology0
  • Personnel administration, administration0
  • Sales24
  • Marketing, advertising, PR4
  • Logistics: material management, storage, transport0
  • Maintenance/repairs3
  • Other area2
  • Student2
  • Other not gainfully employed1
Origin by km
Distance to home (%)
  • up to 50 km17
  • more than 50 km up to 100 km23
  • more than 100 km up to 300 km47
  • over 300 km13
Origin by continents
Foreign origin total (%)4
    Origin by countries
    Countries with the highest visitor shares (%)
      Size of company/organization
      Size of company/organization (%)
      • 1 - 480
      • 5 - 99
      • 10 - 497
      • 50 - 1990
      • 200 - 4991
      • 500 - 9990
      • 1 000 and more1
      • Student2
      • Other not employed1
      Purchasing/ Procurement powers
      Influence on purchasing/procurement decisions (%)
      • decisively60
      • collectively22
      • in an advisory capacity/organization10
      • no4
      • Student2
      • Other not gainfully employed1
      Frequency of trade fair visits
      Frequency of trade fair visits (%)
      • Previous event55
      • Earlier events79
      • First visit16
      Length of stay
      Average length of stay (days)

      1.1

      Survey conducted by: Gelszus Messe- Marktforschung GmbH

      Industry sectorGifts, Watches & Clocks, Jewelry, Crafts, Special Occasion Party Items (industry 34)
      Main product groupWatches and Clocks, Jewellery, Silverware, Tools, Precious Stones, Pearls, Packaging Material, Decorations
      AccessTrade visitors
      Exhibitor data baseon-line available / access via home page of the trade fair
      Direct sale (retail sale to visitors permitted?)No