TOP HAIR - DIE MESSE

Leading Trade Fair for the Hairdressing Industry

Venue

MessegeländeDusseldorfGermany

Dates

30.03.-31.03.201929.05.-30.05.2021Interval: annuallyfounded in: 2005

co-located exhibitions

BEAUTY DÜSSELDORF

Organiser

Messe Düsseldorf GmbH Messeplatz40474 DusseldorfGermanyFon: +49 211 4560-01Fax: +49 211 4560-668info@messe-duesseldorf.dehttp://www.messe-duesseldorf.de
Project teamFon: +49 211 4560-01Fax: +49 211 4560-668info@messe-duesseldorf.dehttp://www.top-hair-international.de

Supporter/sponsor

In Kooperation mit: Top Hair International GmbH, Gaggenau

Present journalists

2019: 161, of which from abroad 10

The current key figures are FKM-certified.

Statistics

figures4/20173/20183/2019
FKM certification
Space (m²)
space (gross)25.70028.80028.800
space (net)10.20415.62515.564
Special show space3.2897.9327.967
Exhibitor stand space6.9157.6937.597
hall space6.9157.6367.597
domestic6.0106.2006.222
foreign9051.4361.375
open air0570
domestic0360
foreign0210
Exhibitor figures
Exhibitors186208190
domestic142140126
foreign446864
Visitor figures
Visitors (number of admissions)37.04537.35341.655
domestic34.56334.51438.739
foreign2.4822.8392.916
Exhibitors profile

Origin of exhibitors 2019 from 21 countries
Austria: 6; Belgium: 5; China, People's Republic: 4; Denmark: 2; France: 2; Germany: 126; Greece: 2; Hong Kong, China SAR: 1; India: 1; Italy: 8; Japan: 1; Luxembourg: 1; Netherlands: 7; Poland: 4; Spain: 2; Switzerland: 2; Taiwan: 2; Turkey: 3; Ukraine: 1; United Kingdom of Great Britain and Northern Ireland: 9; United States of America: 1

FKM Trade visitors profile 2019
Visitors total (number of entries)41.655Proportion of trade visitors97 %
Open all information
Origin according to federal states
Total Germany (%)93
of which
Nielsen 115
  • Bremen1
  • Hamburg2
  • Lower Saxony10
  • Schleswig-Holstein3
Nielsen 239
  • North Rhine-Westphalia39
Nielsen 3a15
  • Hesse8
  • Rhineland-Palatinate6
  • Saarland1
Nielsen 3b10
  • Baden-Württemberg10
Nielsen 49
  • Bavaria4
Nielsen 5+66
  • Berlin2
  • Brandenburg2
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt1
Nielsen 75
  • Saxony3
  • Thuringia2
Economic sector
Economic sector (%)
  • Hairdressers' trade95
  • Cosmetics/pharmaceuticals/chemical industry1
  • Other industry1
  • Trade1
  • Other service1
  • Other2
Professional position
Professional position (%)
  • Entrepreneur, co-owner, freelancer56
  • Managing director, board member, head of an authority etc.1
  • Area manager, works manager, plant manager, branch manager, head of public office1
  • Department head, group head, team leader0
  • Other salaried staff, civil servant, skilled worker28
  • Lecturer, teacher1
  • Trainee4
  • Other position0
  • Foreman, master craftsman4
  • Journeyman5
  • Student1
  • Other not gainfully employed0
Area of responsibility
Area of responsibility (%)
  • Management46
  • Research/development/design0
  • Manufacturing, production, quality control0
  • Buying/procurement0
  • Finance/accounting, controlling0
  • Information and communication technology0
  • Personnel administration, administration0
  • Sales1
  • Marketing, advertising, PR0
  • Logistics: storage, material management, transport0
  • Maintenance/repairs0
  • Other area1
  • 49
  • Student1
  • Other not gainfully employed0
Origin by km
Distance to home (%)
  • up to 50 km17
  • up to 100 km13
  • more than 100 km up to 300 km51
  • over 300 km19
Origin by continents
Foreign origin total (%) *7
of which
  • EU83
  • Other european countries14
  • Other countries3

* = determined by visitor registration

Origin by countries
Countries with the highest visitor shares (%) *
  • Austria35
  • Netherlands20
  • Switzerland9
  • Belgium6
  • Luxembourg5

* = determined by visitor registration

Size of company/organization
Size of company/organization (%)
  • 1 - 451
  • 5 - 930
  • 10 - 4915
  • 50 - 1992
  • 200 - 4991
  • 500 - 9990
  • 1 000 and more1
  • Student1
  • Other not employed0
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively57
  • collectively23
  • in an advisory capacity/organization8
  • no12
  • Student1
  • Other not gainfully employed0
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event52
  • Earlier events71
  • First visit23
Length of stay
Average length of stay (days)

1.30

Survey conducted by: Wissler & Partner

Industry sectorCosmetics, Personal Hygiene, Wellness (industry 44)
Main product groupHairdressers' Supplies, Cosmetics, Wellness, Accessories, Fashion Jewellery, Tools, Decorations, Advertising Materials, Professional Literature, Training, Supplementary Education, Software, Toilet Requisites
Opening hoursTrade visitors:
daily 12:00-20:00 h
last day 09:00-18:00 h
Admission chargeday ticket EUR 83.00, season ticket EUR 122.00
Hotel serviceFon: +49 211 90191-281
Fax: +49 211 90191-282hotel@reedexpo.de
Exhibitor data baseon-line available / access via home page of the trade fair
Space rentalone open front from EUR 203.00/m²
Direct sale (retail sale to visitors permitted?)Yes

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