Christmasworld

International Trade Fair for Seasonal and Festive Decorations

Venue

MessegeländeFrankfurt on the MainGermany

Dates

24/01/-28/01/202003/02/-07/02/2023February 2024Interval: annuallyfounded in: 1996

Co-located events

PaperworldCreativeworld

Organiser

Messe Frankfurt Exhibition GmbH Ludwig-Erhard-Anlage 160327 Frankfurt on the MainGermanyFon: +49 69 7575-0Fax: +49 69 7575-6433info@messefrankfurt.comhttp://www.messefrankfurt.com

Project teamFon: +49 69 7575-6466Fax: +49 69 7575-96466christmasworld@messefrankfurt.comhttp://www.christmasworld.messefrankfurt.com

The current key figures are FKM-certified.

Statistics

figures	1/2018	1/2019	1/2020₁₎
FKM certification
Space (m²)
space (gross)	87.300	91.000	91.200
space (net)	56.125	59.445	59.111
Special show space	454	1.239	1.121
Exhibitor stand space	55.671	58.206	57.990
hall space	55.671	58.206	57.990
domestic	19.783	19.796	19.398
foreign	35.888	38.410	38.592
open air	0	0	0
Exhibitor figures
Exhibitors	1.048	1.085	1.063
domestic	234	227	214
foreign	814	858	849
Visitor figures
Visitors (number of admissions)	43.450	45.304	42.834
domestic	16.110	16.100	14.746
foreign	27.340	29.204	28.088

₁₎To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.

Exhibitors profile

Origin of exhibitors 2020 from 47 countries
Austria: 13; Belgium: 18; Brazil: 1; Bulgaria: 1; China, People's Republic: 347; Colombia: 1; Croatia: 6; Czechia: 7; Denmark: 15; Egypt: 2; Estonia: 4; Finland: 1; France: 13; Germany: 214; Greece: 6; Hong Kong, China SAR: 62; Hungary: 1; India: 72; Indonesia: 1; Israel: 1; Italy: 46; Korea, Republic: 2; Latvia: 1; Lithuania: 8; Moldova, Republic: 1; Myanmar: 1; Nepal: 4; Netherlands: 61; Palestinian territories: 1; Philippines: 4; Poland: 36; Portugal: 1; Romania: 6; Russia: 10; Singapore: 1; Slovakia: 1; Slovenia: 7; Spain: 8; Sri Lanka: 1; Sweden: 7; Switzerland: 4; Taiwan: 21; Thailand: 9; Türkiye: 4; Ukraine: 14; United Kingdom of Great Britain and Northern Ireland: 12; United States of America: 6

FKM Trade visitors profile 2020

Visitors total (number of entries)42.834Proportion of trade visitors94 %

Open all information

Origin according to federal states

Total Germany (%)32

of which

Nielsen 111

Bremen1
Hamburg3
Lower Saxony4
Schleswig-Holstein3

Nielsen 215

North Rhine-Westphalia15

Nielsen 3a29

Hesse15
Rhineland-Palatinate11
Saarland3

Nielsen 3b12

Baden-Württemberg12

Nielsen 423

Bavaria23

Nielsen 5+64

Berlin0
Brandenburg0
Mecklenburg-West Pommerania0
Saxony-Anhalt0

Nielsen 76

Saxony4
Thuringia2

Economic sector

Economic sector (%)

Retail trade45
Wholesale/foreign trade12
Service18
Skilled trades3
Industry3
Other sectors12
Student4
Other not gainfully employed3

Professional position

Professional position (%)

Entrepreneur, co-owner, freelancer42
Managing director, board member, head of an authority etc.14
Area manager, works manager, plant manager, branch manager, head of public office8
Department head, group head, team leader10
Other salaried staff, civil servant, skilled worker13
Lecturer, teacher1
Trainee2
Other position3
Student4
Other not gainfully employed3

Area of responsibility

Area of responsibility (%)

Management26
Research and development, design/construction3
Manufacturing, production, quality control3
Buying/procurement11
Finance/accounting, controlling1
Information and communication technology2
Personnel administration, administration1
Sales13
Marketing, advertising, PR5
Logistics: material management, storage, transport1
Maintenance/repairs1
Other area6
Student4
Other not gainfully employed3
Creation, design20

Origin by km

Distance to home (%)

up to 50 km6
more than 50 km up to 100 km4
more than 100 km up to 300 km16
over 300 km74

Origin by continents

Foreign origin total (%)68

of which

EU69
Other european countries12
North America6
South and Central America3
South-, East-, Central Asia8
Other countries2

Origin by countries

Countries with the highest visitor shares (%)

Italy13
France10
United Kingdom of Great Britain and Northern Ireland9
Netherlands6
Spain6

Size of company/organization

Size of company/organization (%)

1 - 434
5 - 912
10 - 4920
50 - 19912
200 - 4994
500 - 9993
1 000 and more8
Student4
Other not employed3

Purchasing/ Procurement powers

Influence on purchasing/procurement decisions (%)

decisively37
collectively27
in an advisory capacity/organization15
no14
Student4
Other not gainfully employed3

Frequency of trade fair visits

Frequency of trade fair visits (%)

Previous event40
Earlier events39
First visit34

Length of stay

Average length of stay (days)

2.1

Survey conducted by: Wissler & Partner

Industry sectorGifts, Watches & Clocks, Jewelry, Crafts, Special Occasion Party Items (industry 34), Household Goods and Appliances, Ceramics, Glassware (industry 38), Trade Fairs for Consumer Goods (industry 03), Lighting, Lighting Technology (industry 11)

Main product groupParty Items, Florists' Articles, Firework, Lighting Technology, Artificial Flowers, Christmas Articles, Christmas-Tree Decorations, Decorations, Flowers, Flower-bulbs, Plants, Gifts

AccessTrade visitors

Exhibitor data baseon-line available / access via home page of the trade fair

Space rentalone open front from EUR 216.00/m²

Direct sale (retail sale to visitors permitted?)No