HANNOVER MESSE

The world's leading trade fair for industrial technology

The current key figures are FKM-certified.

Statistics

figures4/20164/20174/2018
FKM certification
Space (m²)
space (gross)297.700395.800292.600
space (net)181.871247.024176.709
domestic125.533152.071114.059
foreign56.33894.95362.650
Special show space19.74219.9011.961
domestic19.74219.9011.961
foreign000
Exhibitor stand space162.129227.123174.748
hall space161.101225.278173.302
domestic104.930130.469110.748
foreign56.17194.80962.554
open air1.0281.8451.446
domestic8611.7011.350
foreign16714496
Exhibitor figures
Exhibitors5.0826.4935.063
domestic2.1522.5162.035
foreign2.9303.9773.028
Visitor figures
Visitors (number of admissions)190.885222.906188.914*
domestic139.346*149.124*133.562*
foreign51.539*73.782*55.352*
* = determined by a representative survey
Exhibitors profile

Origin of exhibitors 2018 from 77 countries
Algeria: 1; Argentina: 1; Armenia: 10; Australia: 1; Austria: 63; Azerbaijan: 1; Belarus: 14; Belgium: 34; Bosnia and Herzegovina: 8; Brazil: 5; Bulgaria: 18; Cameroon: 1; Canada: 17; Chile: 1; China, People's Republic: 807; Colombia: 1; Croatia: 14; Cyprus: 1; Czechia: 47; Denmark: 42; Egypt: 2; Estonia: 1; Finland: 33; France: 125; Germany: 2035; Greece: 5; Hong Kong, China SAR: 20; Hungary: 7; Iceland: 1; India: 112; Indonesia: 1; Iran, Islamic Republic: 5; Ireland: 4; Israel: 6; Italy: 236; Japan: 44; Kazakhstan: 2; Korea, Republic: 86; Latvia: 11; Lebanon: 1; Lithuania: 13; Luxembourg: 11; Malaysia: 20; Mexico: 168; Moldova, Republic: 1; Mozambique: 1; Myanmar: 1; Netherlands: 140; Nigeria: 2; North Macedonia: 1; Norway: 11; Pakistan: 3; Philippines: 1; Poland: 70; Portugal: 33; Puerto Rico: 1; Qatar: 13; Romania: 40; Russia: 77; Saudi Arabia: 3; Serbia: 5; Singapore: 26; Slovakia: 16; Slovenia: 11; South Africa: 2; Spain: 64; Sweden: 32; Switzerland: 83; Taiwan: 81; Thailand: 11; Tunisia: 1; Turkey: 105; Ukraine: 7; United Arab Emirates: 6; United Kingdom of Great Britain and Northern Ireland: 47; United States of America: 130; Vietnam: 2

FKM Trade visitors profile 2017
Visitors total (number of entries)222.906Proportion of trade visitors95 %
Open all information
Origin according to federal states
Total Germany (%)65of whichNielsen 139
  • Bremen2
  • Hamburg3
  • Lower Saxony31
  • Schleswig-Holstein3
Nielsen 222
  • North Rhine-Westphalia22
Nielsen 3a9
  • Hesse7
  • Rhineland-Palatinate2
  • Saarland0
Nielsen 3b9
  • Baden-Württemberg9
Nielsen 49
  • Bavaria9
Nielsen 5+68
  • Berlin4
  • Brandenburg1
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt2
Nielsen 75
  • Saxony3
  • Thuringia2
Economic sector
Economic sector (%)
  • Power industry13
  • Environmental management2
  • Manufacturing sector42
  • Building trade4
  • Skilled trades2
  • Trade7
  • Telecommunication2
  • Services provided by companies and freelancers11
  • Authority/public services3
  • Research institutes, industrial research6
  • Investor, financing1
  • Other sectors2
  • Student18
  • Other not gainfully employed2
Professional position
Professional position (%)
  • Entrepreneur, co-owner, freelancer10
  • Managing director, board member, head of an authority etc.11
  • Area manager, works manager, plant manager, branch manager, head of public office11
  • Department head, group head, team leader16
  • Other salaried staff, civil servant, skilled worker27
  • Lecturer, teacher2
  • Trainee3
  • Other position0
  • Student18
  • Other not gainfully employed2
Area of responsibility
Area of responsibility (%)
  • Management13
  • Research/development/design20
  • Manufacturing, production, quality control13
  • Buying/procurement4
  • Finance/accounting, controlling1
  • Information and communication technology4
  • Personnel administration, administration1
  • Sales11
  • Marketing, advertising, PR4
  • Logistics: storage, material management, transport1
  • Maintenance/repairs4
  • Other area5
  • Student18
  • Other not gainfully employed2
Origin by km
Distance to home (%)
  • up to 50 km11
  • up to 100 km9
  • more than 100 km up to 300 km25
  • over 300 km55
Origin by continents
Foreign origin total (%)35of which
  • EU49
  • Other european countries10
  • Africa2
  • North America5
  • South and Central America5
  • Middle East4
  • South-, East-, Central Asia26
  • Australia1
Origin by countries
Countries with the highest visitor shares (%)
  • China, People's Republic9
  • India7
  • Netherlands7
  • Poland6
  • Italy4
Size of company/organization
Size of company/organization (%)
  • 1 - 46
  • 5 - 95
  • 10 - 4915
  • 50 - 19918
  • 200 - 49910
  • 500 - 9996
  • 1 000 and more20
  • Student18
  • Other not employed2
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively23
  • collectively26
  • in an advisory capacity/organization19
  • no13
  • Student18
  • Other not gainfully employed2
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event30
  • Earlier events50
  • First visit42
Length of stay
Average length of stay (days)

1.70

Survey conducted by: Wissler & Partner

Industry sectorTrade Fairs for Capital Goods (industry 02)
Main product groupannual: Digital Factory, Industrial Supply, Integrated Automation, Integrated Energy, Research & Technology - every two years: ComVac
Opening hourstrade and private visitors:
daily 09:00-18:00 h
Admission chargeday ticket EUR 39.00, season ticket EUR 84.00
Hotel serviceFon: +49 511 12345-555
Fax: +49 511 12345-556hotels@hannover-tourismus.dehttp://www.visit-hannover.com
Exhibitor data baseon-line available / access via home page of the trade fair
Space rentalone open front from EUR 233.00/m², open air from EUR 89.00/m²

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