HANNOVER MESSE

The world's leading trade fair for industrial technology

The current key figures are FKM-certified.

Statistics

figures4/20174/20184/2019
FKM certification
Space (m²)
space (gross)395.800292.600369.400
space (net)247.024176.709222.398
domestic152.071114.059132.933
foreign94.95362.65089.465
Special show space19.9011.9611.778
Exhibitor stand space227.123174.748220.620
hall space225.278173.302218.636
domestic130.469110.748129.234
foreign94.80962.55489.402
open air1.8451.4461.984
domestic1.7011.3501.921
foreign1449663
Exhibitor figures
Exhibitors6.4935.0636.188
domestic2.5162.0352.286
foreign3.9773.0283.902
Visitor figures
Visitors (number of admissions)222.906188.914*211.338
domestic149.124*133.562*136.947*
foreign73.782*55.352*74.391*
* = determined by a representative survey
Exhibitors profile

Origin of exhibitors 2019 from 79 countries
Afghanistan: 1; Algeria: 1; Argentina: 1; Australia: 9; Austria: 69; Azerbaijan: 1; Belarus: 7; Belgium: 61; Bosnia and Herzegovina: 9; Brazil: 6; Bulgaria: 16; Canada: 22; China, People's Republic: 1235; Colombia: 2; Croatia: 20; Czechia: 46; Denmark: 51; Egypt: 3; Estonia: 4; Ethiopia: 1; Finland: 29; France: 121; Germany: 2286; Ghana: 1; Greece: 8; Hong Kong, China SAR: 16; Hungary: 8; Iceland: 1; India: 137; Indonesia: 1; Iran, Islamic Republic: 5; Iraq: 1; Ireland: 7; Israel: 10; Italy: 448; Japan: 48; Kazakhstan: 1; Kenya: 2; Korea, Republic: 100; Kosovo: 1; Latvia: 12; Lebanon: 1; Lithuania: 20; Luxembourg: 11; Malaysia: 13; Mexico: 7; Morocco: 1; Myanmar: 1; Netherlands: 114; New Zealand: 1; North Macedonia: 8; Norway: 27; Pakistan: 2; Paraguay: 1; Philippines: 1; Poland: 75; Portugal: 30; Qatar: 16; Romania: 52; Russia: 35; Saudi Arabia: 2; Serbia: 16; Singapore: 22; Slovakia: 9; Slovenia: 15; South Africa: 3; Spain: 107; Sri Lanka: 1; Sweden: 157; Switzerland: 90; Taiwan: 131; Thailand: 3; Tunisia: 1; Turkey: 173; Ukraine: 7; United Arab Emirates: 5; United Kingdom of Great Britain and Northern Ireland: 70; United States of America: 150; Vietnam: 2

FKM Trade visitors profile 2019
Visitors total (number of entries)211.338Proportion of trade visitors93 %
Open all information
Origin according to federal states
Total Germany (%)63
of which
Nielsen 144
  • Bremen2
  • Hamburg4
  • Lower Saxony35
  • Schleswig-Holstein3
Nielsen 219
  • North Rhine-Westphalia19
Nielsen 3a7
  • Hesse5
  • Rhineland-Palatinate2
  • Saarland0
Nielsen 3b8
  • Baden-Württemberg8
Nielsen 48
  • Bavaria8
Nielsen 5+69
  • Berlin6
  • Brandenburg1
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt2
Nielsen 74
  • Saxony2
  • Thuringia2
Economic sector
Economic sector (%)
  • Power industry12
  • Environmental management2
  • Manufacturing sector41
  • Building trade5
  • Skilled trades3
  • Trade7
  • Telecommunication4
  • Services provided by companies and freelancers12
  • Authority/public services4
  • Research institutes, industrial research6
  • Investor, financing1
  • Other sectors1
  • Student17
  • Other not gainfully employed1
Professional position
Professional position (%)
  • Entrepreneur, co-owner, freelancer10
  • Managing director, board member, head of an authority etc.11
  • Area manager, works manager, plant manager, branch manager, head of public office10
  • Department head, group head, team leader17
  • Other salaried staff, civil servant, skilled worker28
  • Lecturer, teacher2
  • Trainee3
  • Other position0
  • Student17
  • Other not gainfully employed1
Area of responsibility
Area of responsibility (%)
  • Management13
  • Research/development/design20
  • Manufacturing, production, quality control15
  • Buying/procurement4
  • Finance/accounting, controlling1
  • Information and communication technology7
  • Personnel administration, administration1
  • Sales11
  • Marketing, advertising, PR3
  • Logistics: storage, material management, transport1
  • Maintenance/repairs4
  • Other area1
  • Student17
  • Other not gainfully employed1
Origin by km
Distance to home (%)
  • up to 50 km13
  • up to 100 km8
  • more than 100 km up to 300 km23
  • over 300 km56
Origin by continents
Foreign origin total (%)37
of which
  • EU49
  • Other european countries11
  • Africa3
  • North America5
  • South and Central America7
  • Middle East3
  • South-, East-, Central Asia21
  • Australia2
Origin by countries
Countries with the highest visitor shares (%)
  • China, People's Republic9
  • Netherlands7
  • India5
  • Italy4
  • Denmark4
Size of company/organization
Size of company/organization (%)
  • 1 - 46
  • 5 - 95
  • 10 - 4914
  • 50 - 19917
  • 200 - 49910
  • 500 - 9996
  • 1 000 and more22
  • Student17
  • Other not employed1
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively22
  • collectively26
  • in an advisory capacity/organization20
  • no13
  • Student17
  • Other not gainfully employed1
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event30
  • Earlier events47
  • First visit44
Length of stay
Average length of stay (days)

1.80

Survey conducted by: Wissler & Partner

Industry sectorTrade Fairs for Capital Goods (industry 02)
Main product groupannual: Digital Factory, Industrial Supply, Integrated Automation, Integrated Energy, Research & Technology - every two years: ComVac
Opening hourstrade and private visitors:
daily 09:00-18:00 h
Admission chargeday ticket EUR 39.00, season ticket EUR 84.00
Hotel serviceFon: +49 511 12345-555
Fax: +49 511 12345-556hotels@hannover-tourismus.dehttp://www.visit-hannover.com
Exhibitor data baseon-line available / access via home page of the trade fair
Space rentalone open front from EUR 233.00/m², open air from EUR 89.00
Direct sale (retail sale to visitors permitted?)No

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