südback

Trade Fair for the Bakery and Confectionery Trades

Venue

Messe StuttgartStuttgartGermany

Dates

24/10/-27/10/2026Interval: annuallyfounded in: 1978

Organiser

Landesmesse Stuttgart GmbH & Co. KG Messepiazza 170629 StuttgartGermanyFon: +49 711 18560-0Fax: +49 711 18560-2440info@messe-stuttgart.dehttp://www.messe-stuttgart.de

Project teamFon: +49 711 18560-2375Fax: +49 711 18560-2008teoman.yanikoglu@messe-stuttgart.dehttp://www.suedback.de

Supporter/sponsor

BÄKOLandesinnungsverband für das Württembergische Bäckerhandwerk e.V.

The current key figures are FKM-certified.

Statistics

figures	9/2017	9/2019	10/2022₁₎
FKM certification
Space (m²)
space (gross)	54.100	67.200	56.600
space (net)	31.096	33.206	26.996
Special show space	751	180	1.127
Exhibitor stand space	30.345	33.026	25.869
hall space	30.311	32.985	25.869
domestic	25.971	27.314	21.154
foreign	4.340	5.671	4.715
open air	34	41	0
domestic	34	41	0
foreign	0	0	0
Exhibitor figures
Exhibitors	656	708	596
domestic	543	579	470
foreign	113	129	126
other represented firms	13	12	41
domestic	10	6	14
foreign	3	6	27
Visitor figures
Visitors (number of admissions)	37.126	37.504	35.355
domestic	31.186*	31.503*	28.991
foreign	5.940*	6.001*	6.364
* = determined by a representative survey

₁₎To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.

Exhibitors profile

Origin of exhibitors 2022 from 22 countries
Austria: 21; Belgium: 7; Bosnia and Herzegovina: 1; Croatia: 2; Czechia: 4; Denmark: 4; France: 9; Germany: 470; Hungary: 2; Italy: 22; Lithuania: 1; Luxembourg: 1; Monaco: 1; Netherlands: 15; Poland: 10; Portugal: 2; Romania: 1; Spain: 3; Sweden: 1; Switzerland: 13; Türkiye: 3; United Kingdom of Great Britain and Northern Ireland: 3

FKM Trade visitors profile 2022

Visitors total (number of entries)35.355Proportion of trade visitors95 %

Open all information

Origin according to federal states

Total Germany (%)82

of which

Nielsen 12

Bremen0
Hamburg0
Lower Saxony0
Schleswig-Holstein0

Nielsen 25

North Rhine-Westphalia5

Nielsen 3a10

Hesse5
Rhineland-Palatinate5
Saarland0

Nielsen 3b58

Baden-Württemberg58

Nielsen 424

Bavaria24

Nielsen 5+61

Berlin0
Brandenburg0
Mecklenburg-West Pommerania0
Saxony-Anhalt0

Nielsen 72

Saxony0
Thuringia0

Economic sector

Economic sector (%)

Pure baking craft20
Pure confectioner craft10
Baker's/confectioner's Trade37
Bread and baked goods industry17
Other industry6
Café, coffee shop14
Ice cream parlours7
Catering10
Hotel4
Fast food, snacks, petrol stations3
Canteen, large-scale caterer, caterer4
Food and delicatessen trade7
Services, consulting6
Colleges, universities, polytechnic, institutes3
Other economic sectors6

Professional position

Professional position (%)

Entrepreneur, co-owner, freelancer21
Managing director, board member, head of an authority etc.9
Area manager, works manager, plant manager, branch manager, head of public office8
Department head, group head, team leader10
Other salaried staff, civil servant, skilled worker18
Lecturer, teacher1
Trainee14
Other position5
Student4
Other not gainfully employed2
Foreman, master craftsman8

Area of responsibility

Area of responsibility (%)

Management21
Research and development, design/construction5
Manufacturing, production, quality control31
Buying/procurement4
Finance/accounting, controlling1
Information and communication technology1
Personnel administration, administration2
Sales16
Marketing, advertising, PR3
Logistics: material management, storage, transport1
Maintenance/repairs2
Other area9
Student4
Other not gainfully employed2

Origin by km

Distance to home (%)

up to 50 km26
more than 50 km up to 100 km16
more than 100 km up to 300 km34
over 300 km24

Origin by continents

Foreign origin total (%) *18

of which

EU70
Other european countries25

* = determined by visitor registration

Origin by countries

Countries with the highest visitor shares (%) *

Austria17
Switzerland13
Poland7
Czechia6
Italy6

* = determined by visitor registration

Size of company/organization

Size of company/organization (%)

1 - 416
5 - 911
10 - 4926
50 - 19918
200 - 49910
500 - 9997
1 000 and more7
Student4
Other not employed2

Purchasing/ Procurement powers

Influence on purchasing/procurement decisions (%)

decisively24
collectively23
in an advisory capacity/organization23
no25
Student4
Other not gainfully employed2

Frequency of trade fair visits

Frequency of trade fair visits (%)

Previous event35
Earlier events33
First visit46

Length of stay

Average length of stay (days)

1.3

Survey conducted by: Landesmesse Stuttgart GmbH & Co. KG

Industry sectorFood Processing and Packaging Machinery (industry 61), Hotel and Catering, Shop Fittings (industry 33), Food, Beverage and Luxury Foodstuff (industry 24)

Main product groupBaking Agents, Baking Ovens, Bakery Products, Bakery Equipment, Bakery Machinery, Special-Purpose Clothing, Factory Equipment, Cafe Furnishings, Services, Labelling Machines, Delicatessen Foods, Catering Supplies, Hygiene, Coffee, Cash Systems, Refrigeration Technology, Confectioner's Equipment, Confectionery, Shop Construction, Shop Fittings, Lighting Technology, Dairy Products, Basic Materials, Chocolate, Software, Icecream, Deep-frozen Food Products, Sales Promotion, Packaging Material, Packaging Technology

AccessTrade visitors

Exhibitor data baseon-line available / access via home page of the trade fair

Direct sale (retail sale to visitors permitted?)No