domain
Organisers
Messe Düsseldorf GmbH
Messeplatz
40474
Dusseldorf
Germany
Fon: +49 211 4560-01
Fax: +49 211 4560-668
Project team
Fon: +49 211 4560-01
Fax: +49 211 4560-668
event_list
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Sector focus
Beauty (Cosmetics, Hairdressing, Bodycare) (industry 44)
Main offerings
Cosmetics
Toilet Requisites
Pedicures
Solaria
Accessories
Services
Wellness
Perfumery
equipment
Hairdressers' Supplies
Nails/Nail-Design
Fashion Jewellery
Accessories
Manicure
Toiletries
Cosmetic Studios
podiatry
Fashion Accessories
vpn_key
Access
Trade visitors
Direct sale
Yes
Statistics
Key figures
5/2022
1)
Present journalists
2022: 276, of which from abroad 5
FKM certificate

Exhibitors
401
Domestic
287
Abroad
114
Other represented firms
0
Visitors (number of admissions)
32.252
Domestic
29.124
Abroad
3.128
Space (gross)
57.100
Space (net)
18.053
Special show space
3.177
Exhibitor stand space
14.876
Hall space
14.876
Domestic
12.273
Abroad
2.603
Open air
0
Domestic
0
Abroad
0
1) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Origin of exhibitors 2022 from 24 countries
Austria10
Belgium4
China, People's Republic5
Denmark2
Estonia1
Finland1
France2
Germany287
Ghana1
Ireland1
Israel1
Italy4
Korea, Republic21
Latvia1
Liechtenstein1
Lithuania1
Netherlands16
Pakistan6
Poland11
Spain2
Switzerland3
Türkiye10
United Kingdom of Great Britain and Northern Ireland8
United States of America2
FKM trade visitor structure
5/2022
Visitors (number of admissions)
32252
Proportion of trade visitors
98%
Total Germany (%)
93
Bremen
1
Hamburg
2
Lower Saxony
8
Schleswig-Holstein
2
North Rhine-Westphalia
58
Hesse
7
Rhineland-Palatinate
8
Saarland
2
Baden-Württemberg
5
Bavaria
3
Berlin
1
Brandenburg
0
Mecklenburg-West Pommerania
0
Saxony-Anhalt
1
Saxony
1
Thuringia
1
Professional position (%)
76
Managing director, board member, head of an authority etc.
2
Area manager, works manager, plant manager, branch manager, head of public office
0
Department head, group head, team leader
1
Other salaried staff, civil servant, skilled worker
16
Lecturer, teacher
0
Trainee
2
Other position
0
Student
3
Other not gainfully employed
0
Area of responsibility (%)
Management
56
Research and development, design/construction
0
Manufacturing, production, quality control
0
Buying/procurement
0
Finance/accounting, controlling
0
Information and communication technology
0
Personnel administration, administration
1
Sales
3
Marketing, advertising, PR
1
Logistics: material management, storage, transport
0
Maintenance/repairs
0
Other area
4
Student
3
Other not gainfully employed
0
Cosmetician
18
Pedicurist
6
Nail designer
5
Hairdresser
2
Economic sectors (%)
Cosmetic institute
52
Chiropody institute, chiropody practice
15
Nail studio
11
Beauty farm, wellness institute, spa
2
Cosmetic school
1
Cosmetic industry, pharmaceutical industry, chemical industry
1
Doctor's practice, hospital
2
Health professionals
1
Fitness, massage, physiotherapy practice
1
Hairdressing salon
4
Press, media, publishing houses
1
other services
1
Other services
2
Miscellaneous
6
Distance to home (%)
up to 50 km
31
more than 50 km up to 100 km
13
more than 100 km up to 300 km
31
over 300 km
24
Foreign origin total (%)
7
EU
79
Other european countries
14
North America
2
South and Central America
1
South-, East-, Central Asia
4
Countries with the highest visitor shares (%)
Belgium
12
Austria
11
Denmark
4
Italy
2
Latvia
2
Size of company/organization (%)
1 - 4
77
5 - 9
8
10 - 49
7
50 - 199
3
200 - 499
0
500 - 999
1
1 000 and more
1
Student
3
Other not employed
0
Influence on purchasing/procurement decisions (%)
decisively
77
collectively
11
in an advisory capacity/organization
4
no
5
Student
3
Frequency of trade fair visits (%)
Previous event
58
Earlier events
61
First visit
30
1.2
Survey conducted by:
Wissler & Partner
Copyright AUMA - All information without guarantee