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ProWein

International Trade Fair for Wine and Spirits

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Date

19.03.-21.03.2023
10/03/-12/03/2024 16/03/-18/03/2025 15/03/-17/03/2026
Cycle: annually
Year founded: 1994
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Fairgrounds

Messegelände
Dusseldorf
Germany

domain
Organisers

Messe Düsseldorf GmbH

Messeplatz
40474 Dusseldorf
Germany
Fon: +49 211 4560-01
Fax: +49 211 4560-668
info@messe-duesseldorf.dehttp://www.messe-duesseldorf.de

Project team

prowein@messe-duesseldorf.dehttp://www.prowein.de
Fon: +49 211 4560-01
Fax: +49 211 4560-668

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Sector focus

Food, Beverage and Luxury Foodstuff (industry 24)

Main offerings

Wine
Spirits
Sales Promotion
Accessories
Software
Champagne
Sparkling Wines
Professional Literature
Services
Delicacies
Catering Trade/Gastronomy
Beverages
Trade
Delicatessen Foods
Luxury Foodstuff
Foodstuff

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Access

Trade visitors

editor_choice

Sponsors

Deutsches Weininstitut GmbH (DWI), Mainz

Statistics

Key figures
3/2023
Present journalists
937, of which from abroad 299
Exhibitors
5.764
Domestic
697
Abroad
5.067
Other represented firms
0
Visitors (number of admissions)
49.304
Domestic
21.325
Abroad
27.979
Space (gross)
182.300
Space (net)
73.794
Special show space
808
Exhibitor stand space
72.986
Hall space
72.986
Domestic
13.357
Abroad
59.629
Open air
0
Domestic
0
Abroad
0
Origin of exhibitors 2023 from 61 countries
Argentina131
Armenia28
Australia94
Austria229
Belgium21
Bosnia and Herzegovina11
Brazil7
Bulgaria3
Canada21
Chile73
China, People's Republic6
Croatia18
Cyprus14
Czechia4
Denmark18
Ecuador1
Estonia1
Finland2
France947
Georgia30
Germany697
Greece109
Hong Kong, China SAR2
Hungary52
India4
Ireland24
Israel5
Italy1467
Japan25
Kazakhstan1
Korea, Republic4
Kosovo6
Latvia2
Lebanon10
Lithuania2
Luxembourg11
Mauritius6
Mexico4
Moldova, Republic50
Netherlands17
New Zealand33
North Macedonia13
Norway2
Peru1
Poland14
Portugal392
Romania25
Réunion1
Serbia11
Singapore1
Slovakia1
Slovenia49
South Africa108
Spain690
Sweden1
Switzerland29
Türkiye11
Ukraine14
United Kingdom of Great Britain and Northern Ireland76
United States of America117
Uruguay18
FKM trade visitor structure
3/2023
Visitors (number of admissions)
49304
Proportion of trade visitors
98%
Total Germany (%)
37
Bremen
1
Hamburg
4
Lower Saxony
3
Schleswig-Holstein
2
North Rhine-Westphalia
37
Hesse
11
Rhineland-Palatinate
14
Saarland
1
Baden-Württemberg
13
Bavaria
8
Berlin
3
Brandenburg
0
Mecklenburg-West Pommerania
0
Saxony-Anhalt
1
Saxony
1
Thuringia
1
Professional position (%)
37
Managing director, board member, head of an authority etc.
16
Area manager, works manager, plant manager, branch manager, head of public office
10
Department head, group head, team leader
13
Other salaried staff, civil servant, skilled worker
10
Lecturer, teacher
1
Trainee
3
Other position
2
Student
6
Other not gainfully employed
1
Area of responsibility (%)
Management
37
Research and development, design/construction
1
Manufacturing, production, quality control
3
Buying/procurement
19
Finance/accounting, controlling
1
Information and communication technology
0
Personnel administration, administration
1
Sales
21
Marketing, advertising, PR
5
Logistics: material management, storage, transport
0
Maintenance/repairs
0
Other area
4
Student
6
Other not gainfully employed
1
Economic sectors (%)
Specialist Wine, sparkling wine, spirituous beverages
26
Other retail
12
Wholesale/foreign trade
21
Hotels/restaurants
13
Manufacturing sector
11
Other
10
Student
6
other non-professionals
1
Distance to home (%)
up to 50 km
11
more than 50 km up to 100 km
4
more than 100 km up to 300 km
18
over 300 km
66
Foreign origin total (%)
63
EU
62
Other european countries
15
Africa
2
North America
6
South and Central America
8
Middle East
1
South-, East-, Central Asia
5
Australia/Oceania
1
Countries with the highest visitor shares (%)
Netherlands
12
Belgium
6
France
6
Italy
6
United Kingdom of Great Britain and Northern Ireland
5
Size of company/organization (%)
1 - 4
31
5 - 9
12
10 - 49
21
50 - 199
13
200 - 499
6
500 - 999
2
1 000 and more
7
Student
6
Other not employed
1
Influence on purchasing/procurement decisions (%)
decisively
44
collectively
23
in an advisory capacity/organization
16
no
9
Student
6
Other not gainfully employed
1
Frequency of trade fair visits (%)
Previous event
44
Earlier events
44
First visit
42
2.1
Survey conducted by: Wissler & Partner
Copyright AUMA - All information without guarantee

Tips for exhibitors

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