WETEC

Feria internacional de publicidad y rotulación, impresión digital y publicidad luminosa

Recinto ferial

Messe StuttgartStuttgartAlemania

Citas

30/01/-01/02/202030/03/-01/04/202313/02/-15/02/2025frecuencia: cada dos añosannée de mise en placeaño de fundación: 2012

actos o eventos paralelos

TV TecStyle VisionsGiveADays

Organizador

Landesmesse Stuttgart GmbH Messepiazza 170629 StuttgartAlemaniaFon: +49 711 18560-0Fax: +49 711 18560-2440info@messe-stuttgart.dehttp://www.messe-stuttgart.de

Equipo del proyectoFon: +49 711 18560-2518Fax: +49 711 18560-2657nadine.dingert@messe-stuttgart.dehttp://www.wetec-messe.de

Las cifras actuales han sido certificadas por el organismo FKM (asociación para el control voluntario de las cifras de ferias y exposiciones).

Estadísticas

cifras	2/2016	2/2018	1/2020₁₎
Certificado FKM
Superficie (m²)
superficie bruta	10.000	9.000	9.300
surface nette	4.080	4.067	3.432
Superficie especial para presentaciones	406	362	822
Surface stands exposants	3.674	3.705	2.610
cubierta	3.674	3.705	2.610
nacional	3.251	3.101	2.245
extranjero	423	604	365
recinto al aire libre	0	0	0
Cifras expositores
Expositores	164	152	93
nacional	138	128	75
extranjero	26	24	18
otras empresas representadas			0
Cifras visitantes
Visitantes (entradas)	7.633*	9.791*	7.911*
nacional	6.862*	8.714*	6.803*
extranjero	771*	1.077*	1.108*
* = obtenido en una encuesta representativa

₁₎Para evaluar las cifras clave de: La exhibicíon tuvo lugar durante la pandemia que comenzó en enero 2020.

Perfil de los expositores

Procedencia de los expositores 2020 de 11 países
Alemania: 75; Austria: 1; Bélgica: 2; Checa: 1; Dinamarca: 1; España: 1; Francia: 1; Italia: 3; Países Bajos: 5; Polonia: 2; Reino Unido: 1

FKM Trade visitors profile 2014

Visitors total (number of entries)8.136Proportion of trade visitors99 %

Open all information

Origin according to federal states

Total Germany (%)90

of which

Nielsen 14

Bremen0
Hamburg0
Lower Saxony2
Schleswig-Holstein1

Nielsen 26

North Rhine-Westphalia6

Nielsen 3a9

Hesse3
Rhineland-Palatinate5
Saarland0

Nielsen 3b51

Baden-Württemberg51

Nielsen 420

Bavaria20

Nielsen 5+64

Berlin1
Brandenburg2
Mecklenburg-West Pommerania0
Saxony-Anhalt1

Nielsen 76

Saxony3
Thuringia3

Economic sector

Economic sector (%)

Trade22
Manufacturer/Industry31
Service58
University, polytechnic, vocational school2
Other7

Professional position

Professional position (%)

Entrepreneur, co-owner, freelancer48
Managing director, board member, head of an authority etc.10
Area manager, works manager, plant manager, branch manager, head of public office5
Department head, group head, team leader11
Other salaried staff, civil servant, skilled worker17
Lecturer, teacher2
Trainee5
Other position1
Student1
Other not gainfully employed0

Area of responsibility

Area of responsibility (%)

Management44
Research/development/design2
Manufacturing, production, quality control25
Buying/procurement3
Finance/accounting, controlling1
Information and communication technology0
Personnel administration, administration1
Sales6
Marketing, advertising, PR12
Logistics: material management, storage, transport0
Maintenance/repairs0
Other area3
Student1
Other not gainfully employed0

Origin by km

Distance to home (%)

up to 50 km22
more than 50 km up to 100 km12
more than 100 km up to 300 km35
over 300 km31

Origin by continents

Foreign origin total (%)10

of which

EU52
Other european countries43
Other countries5

Origin by countries

Countries with the highest visitor shares (%)

Switzerland43
Austria27

Size of company/organization

Size of company/organization (%)

1 - 444
5 - 920
10 - 4922
50 - 1997
200 - 4993
500 - 9991
1 000 and more2
Student1
Other not employed0

Purchasing/ Procurement powers

Influence on purchasing/procurement decisions (%)

decisively48
collectively29
in an advisory capacity/organization14
no8
Student1
Other not gainfully employed0

Frequency of trade fair visits

Frequency of trade fair visits (%)

Previous event39
First visit61

Length of stay

Average length of stay (days)

1,10

Survey conducted by: Landesmesse Stuttgart GmbH

Sector principalPublicidad, marketing, franquicias (sector 94), Papelería, imprenta y producción de medios (sector 67), Iluminación, tecnología de alumbrado (sector 11)

Segmento de la ofertapublicidad exterior, iluminación exterior, impresión digital, display, el LED (diodo electroluminiscente), prestación de servicios, máquinas, software, accesorios

Accessovisitantes profesionales

Base de datos de los expositoresdisponible en línea en Internet / acceso por la 'Home Page' de la feria

Venta directa permitida?Sí