Working groups

Here you will find an overview of all AUMA working groups.
AUMA Keyvisual mit abstraktem, dunkel-lila Hintergrund mit geometrischen Formen und unscharfen, weichen Übergängen.

Our working groups

The AUMA working groups contribute to the exchange of experience among members, make recommendations and prepare decisions for other committees.

Participation in foreign trade fairs at AUMA

AUMA's Working Group for Participation in Trade Fairs Abroad (AKAM) meets annually in spring and autumn. Every year, this working group proposes trade fairs to the Federal Ministry of Economics and Climate Protection (BMWK) for its foreign trade fair programme. It consists in particular of representatives of the export-orientated German umbrella and trade associations, the Federal Ministries for Economic Affairs and Climate Protection and Food and Agriculture (BMEL), the Federal Foreign Office and the federal states.

Contact Natalja Winges

Visitor services

The working group is aimed at employees OR heads of visitor services at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets twice a year.

Contact: Kerstin Scheffler

GTQ trade fairs

The GTQ (German Trade Fair Quality Abroad) working group is organised up to twice a year by invitation to a selected group of participants, in summer in person at a trade fair location from this group and in winter virtually. The exchange format is aimed at employees of trade fair organising companies from the AUMA and FAMA membership.

Contact: Steffi Krebs

IT Working Group

The working group is aimed at heads of IT departments at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets once a year.

Contact: Silvia Bauermeister

Communication

The working group is aimed at the heads of communications or corporate communications at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets up to four times a year, including at least two virtual meetings.

Contact Steffen Schulze

Marketing

The working group is aimed at the heads of marketing or marketing communications at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets up to four times a year, at least twice virtually.

Contact Sylvia Kanitz

Trade fair transparency

The working group is aimed at marketing and trade fair managers in exhibiting companies as well as employees in the areas of business development, business insights, market research at trade fair companies and trade fair organising associations who are members of AUMA. The working group meets twice a year.

Contact: Hendrik Hochheim

Sustainability

The working group is aimed at heads of corporate social responsibility or sustainability departments at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets twice a year. It also meets virtually on specific occasions.

Contact: Barbara-Maria Lüder

Law and administration

The working group is aimed at heads of legal departments at trade fair organisers who are members of AUMA. The working group meets once a year.

Contact: Silvia Bauermeister

Social Media

The working group is primarily an exchange format for employees with social media tasks at trade fair companies and trade fair organising associations that are members of AUMA. The group meets up to four times a year, preferably virtually. In addition, AUMA organises a Social Media Trade Fair Forum in Berlin at regular intervals. This was last held on 30 September and 1 October 2024 under the title: Between AI and authentic experiences.

Contact: Julia Tornier

Taxes and finances

The working group is aimed at heads of finance departments at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets once a year.

Contact: Barbara-Maria Lüder

Technology and logistics

The working group is aimed at heads of technical or logistics departments at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets twice a year.

Contact: Barbara-Maria Lüder

Visa

The working group is aimed at heads of international business departments at trade fair companies and trade fair organising associations that are members of AUMA. The working group meets virtually on an ad hoc basis.

Contact: Silvia Bauermeister

Not found what you are looking for?

Please feel free to contact us!

Exhibition and Trade Fair Committee 
der Deutschen Wirtschaft e.V.

Phone ++49 30 24000-0
info@auma.de