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spoga horse FASHION DAYS

International Trade Fair for Equestrian Sports

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Date

08.02.-10.02.2020
23/07/-25/07/2022 04/02/-06/02/2023 03/02/-05/02/2024 08/02/-10/02/2025 07/02/-09/02/2026 February 2027
Cycle: annually
Year founded: 2008
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Fairgrounds

Messegelände
Cologne
Germany

domain
Organisers

Koelnmesse GmbH

Messeplatz 1
50679 Cologne
Germany
Fon: +49 221 821-0
Fax: +49 221 821-2574
info@koelnmesse.dehttp://www.koelnmesse.de

Project team

spogahorse@koelnmesse.dea.barkowski@koelnmesse.dehttp://www.spogahorse.de

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Sector focus

Sports & Fitness (industry 74)

Main offerings

Horses
Services
Leather Goods
Sporting Goods
Sportswear
Gifts
Accessories
Care Products
Transport Equipment
Riding Equipment

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Access

Trade visitors

Entrance fee

day ticket EUR 49.00, season ticket EUR 70.00

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Sponsors

Bundesverband der Deutschen Sportartikel-Industrie e.V.

Statistics

Key figures
2/2020 1)
Exhibitors
155
Domestic
46
Abroad
109
Other represented firms
Visitors (number of admissions)
2.630
Domestic
1.187
Abroad
1.443
Trade visitors
Domestic
Abroad
Space (gross)
16.800
Space (net)
7.031
Special show space
817
Exhibitor stand space
6.214
Hall space
6.214
Domestic
3.234
Abroad
2.980
Open air
0
Domestic
Abroad
1) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Origin of exhibitors 2020 from 22 countries
Argentina2
Austria1
Belgium3
China, People's Republic1
France9
Germany46
Hungary1
India33
Ireland2
Israel2
Italy15
Netherlands2
Norway1
Pakistan14
Poland5
Portugal1
Romania1
Sweden3
Switzerland1
Taiwan3
United Kingdom of Great Britain and Northern Ireland8
United States of America1
FKM trade visitor structure
2018
Visitors (number of admissions)
3.582
Proportion of trade visitors
98%
Total Germany (%)
50
Bremen
2
Hamburg
2
Lower Saxony
10
Schleswig-Holstein
3
North Rhine-Westphalia
55
Hesse
6
Rhineland-Palatinate
3
Saarland
2
Baden-Württemberg
4
Bavaria
9
Berlin
1
Brandenburg
0
Mecklenburg-West Pommerania
2
Saxony-Anhalt
0
Saxony
1
Thuringia
2
Professional position (%)
Entrepreneur, co-owner, freelancer
48
Managing director, board member, head of an authority etc.
12
Area manager, works manager, plant manager, branch manager, head of public office
9
Department head, group head, team leader
6
Other salaried staff, civil servant, skilled worker
10
Lecturer, teacher
1
Trainee
3
Other position
6
Student
5
Other not gainfully employed
2
Area of responsibility (%)
Management
36
Research/development/design
7
Manufacturing, production, quality control
6
Buying/procurement
12
Finance/accounting, controlling
1
Information and communication technology
0
Personnel administration, administration
0
Sales
12
Marketing, advertising, PR
11
Logistics: material management, storage, transport
1
Maintenance/repairs
0
Other area
7
Student
5
Other not gainfully employed
2
Economic sectors (%)
Industry
16
Trade
48
Skilled trades
5
Service
15
Authority/public services
1
University, research
1
Other economic sectors
8
Student
5
other non-professionals
2
Distance to home (%)
up to 50 km
17
more than 50 km up to 100 km
7
more than 100 km up to 300 km
28
over 300 km
48
Foreign origin total (%)
50
EU
78
South-, East-, Central Asia
10
Other countries
13
Countries with the highest visitor shares (%)
Netherlands
23
France
12
Belgium
9
Size of company/organization (%)
1 - 4
45
5 - 9
20
10 - 49
12
50 - 199
10
200 - 499
4
500 - 999
0
1 000 and more
2
Student
5
Other not employed
2
Influence on purchasing/procurement decisions (%)
decisively
47
collectively
23
in an advisory capacity/organization
14
no
10
Student
5
Other not gainfully employed
2
Frequency of trade fair visits (%)
Previous event
37
Earlier events
47
First visit
40
1.6
Survey conducted by: factx Gesellschaft für Markt- und Sozialforschung
Copyright AUMA - All information without guarantee

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