TOP HAIR - DIE MESSE

Leading Trade Fair for the Hairdressing Industry

Venue

MessegeländeDusseldorfGermany

Dates

01/04/-02/04/202323/03/-24/03/2024Interval: annuallyfounded in: 2005

Co-located events

BEAUTY DÜSSELDORF

Organiser

Messe Düsseldorf GmbH Messeplatz40474 DusseldorfGermanyFon: +49 211 4560-01Fax: +49 211 4560-668info@messe-duesseldorf.dehttp://www.messe-duesseldorf.de
Project teamFon: +49 211 4560-01Fax: +49 211 4560-668info@messe-duesseldorf.dehttp://www.top-hair-international.de

Supporter/sponsor

In Kooperation mit: Top Hair International GmbH, Gaggenau

Present journalists

2022: 276, of which from abroad 5

The current key figures are FKM-certified.

Statistics

figures3/20183/20195/20221)
FKM certification
Space (m²)
space (gross)28.80028.80028.200
space (net)15.62515.56411.273
Special show space7.9327.9676.192
Exhibitor stand space7.6937.5975.081
hall space7.6367.5975.081
domestic6.2006.2224.233
foreign1.4361.375848
open air5700
domestic3600
foreign2100
Exhibitor figures
Exhibitors208190126
domestic14012693
foreign686433
Visitor figures
Visitors (number of admissions)37.35341.65516.642
domestic34.51438.73915.389
foreign2.8392.9161.253
1) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Exhibitors profile

Origin of exhibitors 2022 from 11 countries
Austria: 6; Germany: 93; Hong Kong, China SAR: 1; Italy: 7; Luxembourg: 1; Netherlands: 3; Poland: 2; Spain: 3; Switzerland: 1; Türkiye: 2; United Kingdom of Great Britain and Northern Ireland: 7

FKM Trade visitors profile 2022
Visitors total (number of entries)16.642Proportion of trade visitors99 %
Open all information
Origin according to federal states
Total Germany (%)94
of which
Nielsen 116
  • Bremen0
  • Hamburg2
  • Lower Saxony10
  • Schleswig-Holstein4
Nielsen 242
  • North Rhine-Westphalia42
Nielsen 3a16
  • Hesse9
  • Rhineland-Palatinate6
  • Saarland1
Nielsen 3b11
  • Baden-Württemberg11
Nielsen 49
  • Bavaria9
Nielsen 5+63
  • Berlin1
  • Brandenburg1
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt0
Nielsen 73
  • Saxony2
  • Thuringia1
Economic sector
Economic sector (%)
  • Hairdressers' trade94
  • Cosmetic industry, pharmaceutical industry, chemical industry2
  • Other industry0
  • Trade1
  • -2
Professional position
Professional position (%)
  • 59
  • Managing director, board member, head of an authority etc.0
  • Area manager, works manager, plant manager, branch manager, head of public office0
  • Department head, group head, team leader0
  • Other salaried staff, civil servant, skilled worker36
  • Lecturer, teacher0
  • Trainee2
  • Other position0
  • Student0
  • Other not gainfully employed1
  • Foreman, master craftsman1
  • Journeyman0
Area of responsibility
Area of responsibility (%)
  • Management32
  • Research and development, design/construction0
  • Manufacturing, production, quality control0
  • Buying/procurement0
  • Finance/accounting, controlling0
  • Information and communication technology0
  • Personnel administration, administration0
  • Sales1
  • Marketing, advertising, PR1
  • Logistics: material management, storage, transport0
  • Maintenance/repairs0
  • Other area2
  • Student0
  • Other not gainfully employed1
  • Hairdresser62
Origin by km
Distance to home (%)
  • up to 50 km23
  • more than 50 km up to 100 km8
  • more than 100 km up to 300 km29
  • over 300 km39
Origin by continents
Foreign origin total (%)6
of which
  • EU83
  • Other european countries17
Origin by countries
Countries with the highest visitor shares (%)
  • Austria37
  • Belgium12
  • Denmark5
  • Luxembourg5
  • France2
Size of company/organization
Size of company/organization (%)
  • 1 - 454
  • 5 - 925
  • 10 - 4915
  • 50 - 1992
  • 200 - 4990
  • 500 - 9990
  • 1 000 and more1
  • Student0
  • Other not employed1
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively58
  • collectively16
  • in an advisory capacity/organization17
  • no8
  • Student0
  • Other not gainfully employed1
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event58
  • Earlier events67
  • First visit26
Length of stay
Average length of stay (days)

1.2

Survey conducted by: Wissler & Partner

Industry sectorBeauty (Cosmetics, Hairdressing, Bodycare) (industry 44)
Main product groupHairdressers' Supplies, Cosmetics, Wellness, Accessories, Fashion Jewellery, Tools, Decorations, Advertising Materials, Professional Literature, Training, Supplementary Education, Software, Toilet Requisites
AccessTrade visitors
Exhibitor data baseon-line available / access via home page of the trade fair
Direct sale (retail sale to visitors permitted?)Yes



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