BrauBeviale

Internationale Fachmesse für die Produktion und Vermarktung von Getränken

The current key figures are FKM-certified.

Statistics

figures11/201911/202311/2024
FKM certification

preliminary
Space (m²)
space (gross)85.90085.90085.900
space (net)46.95342.50338.178
Special show space1.4243.2062.775
Exhibitor stand space45.52939.29735.403
hall space45.52939.29735.403
domestic24.05821.15419.897
foreign21.47118.14315.506
open air000
Exhibitor figures
Exhibitors1.086968858
domestic504465448
foreign582503410
other represented firms00
Visitor figures
Visitors (number of admissions)40.02131.01930.821
domestic21.99218.26418.640
foreign18.02912.75512.181
Exhibitors profile

Origin of exhibitors 2024 from 41 countries
Australia: 2; Austria: 28; Belgium: 26; Bulgaria: 4; Canada: 5; China, People's Republic: 24; Croatia: 3; Czechia: 29; Denmark: 9; Finland: 3; France: 21; Georgia: 1; Germany: 448; Greece: 2; Hungary: 2; India: 3; Ireland: 1; Italy: 89; Japan: 2; Korea, Republic: 1; Latvia: 1; Liechtenstein: 1; Lithuania: 3; Luxembourg: 1; Netherlands: 22; New Zealand: 2; Norway: 2; Poland: 12; Portugal: 1; Romania: 2; Serbia: 2; Slovakia: 1; Slovenia: 8; Spain: 6; Sweden: 3; Switzerland: 14; Taiwan: 1; Türkiye: 12; Ukraine: 5; United Kingdom of Great Britain and Northern Ireland: 40; United States of America: 16

FKM Trade visitors profile 2023
Visitors total (number of entries)31.019Proportion of trade visitors90 %
Open all information
Origin according to federal states
Total Germany (%)59
of which
Nielsen 15
  • Bremen0
  • Hamburg1
  • Lower Saxony3
  • Schleswig-Holstein1
Nielsen 29
  • North Rhine-Westphalia9
Nielsen 3a10
  • Hesse5
  • Rhineland-Palatinate5
  • Saarland0
Nielsen 3b13
  • Baden-Württemberg13
Nielsen 454
  • Bavaria54
Nielsen 5+65
  • Berlin2
  • Brandenburg1
  • Mecklenburg-West Pommerania1
  • Saxony-Anhalt1
Nielsen 74
  • Saxony2
  • Thuringia2
Economic sector
Economic sector (%)
  • Manufacturer, producer of beverages46
  • Manufacturer, producer of facilities and machines14
  • Manufacturer, producer of consumables4
  • Supplier5
  • Service providers, e.g. consulting, maintenance10
  • Beverages - Wholesale and Retail6
  • Universities and technical colleges, authorities1
  • Other7
  • Student14
  • other non-professionals2
Professional position
Professional position (%)
  • Entrepreneur, co-owner, freelancer20
  • Managing director, board member, head of an authority etc.13
  • Area manager, works manager, plant manager, branch manager, head of public office13
  • Department head, group head, team leader19
  • Other salaried staff, civil servant, skilled worker20
  • Lecturer, teacher1
  • Trainee3
  • Other position6
  • Student5
  • Housewife/man0
  • Old-age pensioner0
  • Other not gainfully employed2
Area of responsibility
Area of responsibility (%)
  • Management17
  • Research/development/design8
  • Manufacturing, production, quality control28
  • Buying/procurement4
  • Finance/accounting, controlling0
  • Information and communication technology2
  • Personnel administration, administration0
  • Sales11
  • Marketing, advertising, PR3
  • Logistics: material management, storage, transport2
  • Maintenance/repairs5
  • Other area4
  • Student14
  • Other not gainfully employed2
Origin by km
Distance to home (%)
  • up to 50 km12
  • more than 50 km up to 100 km13
  • more than 100 km up to 300 km31
  • over 300 km44
Origin by continents
Foreign origin total (%)41
of which
  • EU63
  • Other european countries20
  • Africa2
  • North America3
  • South and Central America2
  • South-, East-, Central Asia9
  • Australia/Oceania1
  • Other countries0
  • Middle East1
Origin by countries
Countries with the highest visitor shares (%)
  • Czechia8
  • Italy7
  • Switzerland7
  • Austria7
  • Netherlands6
Size of company/organization
Size of company/organization (%)
  • 1 - 416
  • 5 - 99
  • 10 - 4919
  • 50 - 19914
  • 200 - 4997
  • 500 - 9995
  • 1 000 and more15
  • Student14
  • Other not employed2
Purchasing/ Procurement powers
Influence on purchasing/procurement decisions (%)
  • decisively28
  • collectively27
  • in an advisory capacity/organization17
  • no13
  • Student14
  • Other not gainfully employed2
Frequency of trade fair visits
Frequency of trade fair visits (%)
  • Previous event33
  • Earlier events35
  • First visit52
Length of stay
Average length of stay (days)

1.5

Survey conducted by: Gelszus Messe- Marktforschung GmbH

Industry sectorFood Processing and Packaging Machinery (industry 61), Hotel and Catering, Shop Fittings (industry 33), Food, Beverage and Luxury Foodstuff (industry 24)
Main product groupBasic Materials, Beverages, Beverage Dispensing Machines, Catering Supplies, Services, Advertising, Machinery, Plant Equipment (industrial), Energy Management, Packing Agents, Transport Vehicles, Materials Handling Vehicles, Logistics
AccessTrade visitors
Exhibitor data baseon-line available / access via home page of the trade fair
Direct sale (retail sale to visitors permitted?)No



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