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it-sa

The IT Security Expo and Congress

The it-sa platform is the HOME OF IT SECURITY: With the it-sa Expo&Congress, it-sa offers an exhibition home to everyone who is professionally dedicated to IT security. The trade fair is one of the world's largest dialogue platforms for industry-specific IT security solutions. It brings together experts and is a trend barometer for the entire IT security market with current topics, specialist forum contributions and inspiring presentations.

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Date

27.10.-29.10.2026
October 2027
Cycle: annually
Year founded: 2009
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Fairgrounds

Messezentrum
Nuremberg
Germany

domain
Organisers

NürnbergMesse GmbH

Messezentrum
90471 Nuremberg
Germany
Fon: +49 911 8606-0
Fax: +49 911 8606-8228
info@nuernbergmesse.dehttp://www.nuernbergmesse.de

Project team

it-sa@nuernbergmesse.dehttp://www.it-sa.de

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Sector focus

Information and Communication Technology, Software (industry 42)

Main offerings

Information Technology
Net Work
Data Protection
IT Services
Security Systems
Data Transmission
Fire Prevention
Air Conditioning

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Access

Trade visitors

editor_choice

Sponsors

BITKOM, Bundesverband Informationswirtschaft, Telekommunikation und neue Medien e.V.
Bundesamt für Sicherheit in der Informationstechnik (BSI)

Statistics

Key figures
10/2025
Exhibitors
993
Domestic
717
Abroad
276
Other represented firms
Visitors (number of admissions)
28.267
Domestic
25.899
Abroad
2.368
Trade visitors
Domestic
Abroad
Space (gross)
46.300
Space (net)
24.685
Special show space
1.550
Exhibitor stand space
23.135
Hall space
23.135
Domestic
19.583
Abroad
3.552
Open air
0
Domestic
Abroad
Origin of exhibitors 2025 from 28 countries
Australia1
Austria27
Belgium6
Canada6
China, People's Republic2
Czechia19
Denmark3
Finland6
France15
Germany717
Hungary2
India2
Ireland5
Israel21
Italy5
Lithuania1
Luxembourg3
Netherlands25
Norway1
Poland7
Slovakia1
Spain2
Sweden2
Switzerland20
Taiwan2
United Arab Emirates1
United Kingdom of Great Britain and Northern Ireland32
United States of America59
FKM trade visitor structure
2024
Visitors (number of admissions)
25.830
Proportion of trade visitors
99%
Total Germany (%)
93
Bremen
0
Hamburg
1
Lower Saxony
4
Schleswig-Holstein
1
North Rhine-Westphalia
7
Hesse
6
Rhineland-Palatinate
2
Saarland
1
Baden-Württemberg
17
Bavaria
52
Berlin
1
Brandenburg
2
Mecklenburg-West Pommerania
0
Saxony-Anhalt
2
Saxony
3
Thuringia
2
Professional position (%)
Entrepreneur, co-owner, freelancer
12
Managing director, board member, head of an authority etc.
5
Area manager, works manager, plant manager, branch manager, head of public office
7
Department head, group head, team leader
21
Other salaried staff, civil servant, skilled worker
31
Lecturer, teacher
0
Trainee
10
Other position
5
Student
6
Other not gainfully employed
2
Area of responsibility (%)
Management
10
Research and development, design/construction
3
Manufacturing, production, quality control
2
Buying/procurement
2
Finance/accounting, controlling
1
Information and communication technology
55
Personnel administration, administration
1
Sales
7
Marketing, advertising, PR
1
Logistics: material management, storage, transport
0
Maintenance/repairs
2
Other area
8
Student
6
Other not gainfully employed
2
Economic sectors (%)
Software and hardware provider
6
Software and hardware manufacturer
8
Reseller, wholesale trade
3
IT systems specialist
13
Distributor
2
Computer centre
3
IT consulting, outsourcing
20
Production, industry
12
Energy-supply companies
3
Public authority, municipal administration
6
Trade and services in general
4
University/college, research
2
Health service
5
Bank, finance sector
2
Insurance
1
Tax advice, justice
1
Transport, traffic
2
Media
2
Telecommunication
3
Consulting (business, companies)
3
Police, armed forces
2
Other economic sectors
9
Student
6
other non-professionals
2
Distance to home (%)
up to 50 km
20
more than 50 km up to 100 km
10
more than 100 km up to 300 km
45
over 300 km
24
Foreign origin total (%)
7
EU
61
Other european countries
29
Africa
5
North America
2
South-, East-, Central Asia
2
Countries with the highest visitor shares (%)
Austria
28
Switzerland
17
United Kingdom of Great Britain and Northern Ireland
9
Netherlands
6
United States of America
5
Size of company/organization (%)
1 - 4
9
5 - 9
3
10 - 49
11
50 - 199
14
200 - 499
13
500 - 999
10
1 000 and more
33
Student
6
Other not employed
2
Influence on purchasing/procurement decisions (%)
decisively
22
collectively
30
in an advisory capacity/organization
25
no
15
Student
6
Other not gainfully employed
2
Frequency of trade fair visits (%)
Previous event
30
Earlier events
31
First visit
54
1.5
Survey conducted by: Gelszus Messe- Marktforschung GmbH
Copyright AUMA - All information without guarantee

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