domain
Organisers
Messe München GmbH
Am Messesee 2
81829
Munich
Germany
Fon: +49 89 949-20720
Fax: +49 89 949-20729
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Sector focus
Gifts, Watches & Clocks, Jewelry, Crafts, Special Occasion Party Items (industry 34)
Main offerings
Watches
Clocks
Goldsmiths and Jewellers
Jewellery
Pearls
Silverware
Cartons
Cases
Workshop Equipment
Shop Construction
Imitation Jewellery
Tools
Display
Gold Jewellery
Goldware
Silver Jewellery
Watches and Clocks
Crystal-Controlled Clocks
Equipment for the Watch and Clock Industry
Clockmaker Equipment
Movements
Amber
Jewels
Fashion Jewellery
Precious Metals
Goldsmith Equipment
Equipment for the Jewellery Industry
Packaging Material
Diamonds
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Access
Trade visitors
Entrance fee
day ticket EUR 17.00, 2-day ticket EUR 22.00, season ticket EUR 28.00
Statistics
Key figures
2/2020
1)
Present journalists
2020: 354, of which from abroad 72

Exhibitors
1.034
Domestic
566
Abroad
468
Other represented firms
Visitors (number of admissions)
25.803
Domestic
16.855
Abroad
8.948
Trade visitors
Domestic
Abroad
Space (gross)
65.000
Space (net)
28.306
Special show space
1.126
Exhibitor stand space
27.180
Hall space
27.180
Domestic
17.806
Abroad
9.374
Open air
0
Domestic
Abroad
1) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Origin of exhibitors 2020 from 44 countries
Australia1
Austria31
Belgium21
Brazil1
China, People's Republic20
Colombia1
Croatia2
Cyprus1
Czechia6
Denmark14
Estonia2
France17
Germany566
Greece17
Hong Kong, China SAR17
Hungary2
India30
Ireland1
Israel3
Italy84
Japan3
Korea, Republic1
Lithuania3
Mauritius10
Monaco1
Netherlands20
New Zealand1
Pakistan2
Poland32
Portugal8
Romania1
Russia6
Singapore2
Slovakia1
Spain24
Sri Lanka4
Sweden2
Switzerland24
Taiwan1
Thailand4
Türkiye9
Ukraine2
United Kingdom of Great Britain and Northern Ireland30
United States of America6
FKM trade visitor structure
2019
Visitors (number of admissions)
27.271
Proportion of trade visitors
95%
Total Germany (%)
65
Bremen
1
Hamburg
1
Lower Saxony
4
Schleswig-Holstein
2
North Rhine-Westphalia
8
Hesse
5
Rhineland-Palatinate
3
Saarland
2
Baden-Württemberg
24
Bavaria
43
Berlin
3
Brandenburg
1
Mecklenburg-West Pommerania
0
Saxony-Anhalt
0
Saxony
2
Thuringia
1
Professional position (%)
Entrepreneur, co-owner, freelancer
48
Managing director, board member, head of an authority etc.
7
Area manager, works manager, plant manager, branch manager, head of public office
4
Department head, group head, team leader
5
Other salaried staff, civil servant, skilled worker
15
Lecturer, teacher
2
Trainee
8
Other position
3
Foreman, master craftsman
3
Student
3
Other not gainfully employed
2
Area of responsibility (%)
Management
39
Research/development/design
1
Manufacturing, production, quality control
8
Buying/procurement
7
Finance/accounting, controlling
1
Information and communication technology
1
Personnel administration, administration
1
Sales
12
Marketing, advertising, PR
5
Logistics: material management, storage, transport
1
Maintenance/repairs
2
Other area
9
Product development/design
10
Student
3
Other not gainfully employed
2
Economic sectors (%)
Classical retail trade in fashion jewellery, watches and jewellery
28
Trend shop with lifestyle jewellery and watches
4
Department store
2
Wholesale and foreign trade in fashion jewellery, watches and gemstones
5
Commercial agent
2
Mail order business, TV/internet-shopping
2
Gold, silversmith
31
Watchmaker
3
Producer
4
Supplying company belonging to the sector
2
Designer
6
Gallery
1
Polytechnics
2
Press, blogger, influencer
1
Other economic sectors
5
Student
3
other non-professionals
2
Distance to home (%)
up to 50 km
13
more than 50 km up to 100 km
8
more than 100 km up to 300 km
22
over 300 km
57
Foreign origin total (%)
35
EU
82
Other european countries
12
Asia
4
Other countries
1
Countries with the highest visitor shares (%)
Austria
23
Netherlands
8
Switzerland
8
Italy
8
United Kingdom of Great Britain and Northern Ireland
6
Size of company/organization (%)
1 - 4
51
5 - 9
15
10 - 49
13
50 - 199
8
200 - 499
3
500 - 999
2
1 000 and more
4
Student
3
Other not employed
2
Influence on purchasing/procurement decisions (%)
decisively
42
collectively
26
in an advisory capacity/organization
15
no
11
Student
3
Other not gainfully employed
2
Frequency of trade fair visits (%)
Previous event
51
Earlier events
48
First visit
26
1.7
Survey conducted by:
Gelszus Messe- Marktforschung GmbH
Copyright AUMA - All information without guarantee


