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AMERICANA

World Open Championship Western Riding

Discover, enjoy, cheer and celebrate! At AMERICANA, everything revolves around western riding for five days. Exhibitors from all over the world present their products and services in eight exhibition halls. From clothing and accessories to stable construction - whatever you are looking for as a Western rider or fan of the Western lifestyle, you will find it at AMERICANA! Show riders and visitors will get their money's worth at the competitions in around 50 classes.

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Date

03.09.-07.09.2025
01/09/-05/09/2027
Cycle: every two years
Year founded: 1986
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Fairgrounds

Messegelände
Friedrichshafen
Germany

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Organisers

Messe Friedrichshafen GmbH

Neue Messe 1
88046 Friedrichshafen
Germany
Fon: +49 7541 708-0
Fax: +49 7541 708-110
info@messe-fn.dehttp://www.messe-friedrichshafen.de

Project team

americana@messe-fn.dehttps://www.americana.de

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Sector focus

Sports & Fitness (industry 74)

Main offerings

Riding Equipment
Horse Cars
Horse-breeding
Country Fashion
American Western culture
Travel
Stables
Feeding Stuff
Health care aids
Accessories
Accessories
Jewellery
Training
Breeding Associations
Training Facilities

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Access

Trade visitors and general public

Direct sale

Yes

Statistics

Key figures
9/2023
Present journalists
70, of which from abroad 5
No
Exhibitors
288
Domestic
228
Abroad
60
Other represented firms
Visitors (number of admissions)
47.200
Domestic
38.008
Abroad
9.192
Trade visitors
Domestic
Abroad
Space (gross)
62.000
Space (net)
14.487
Special show space
6.586
Exhibitor stand space
7.901
Hall space
7.178
Domestic
5.804
Abroad
1.374
Open air
723
Domestic
666
Abroad
57
Origin of exhibitors 2023 from 14 countries
Austria10
Czechia1
Ecuador1
France1
Germany228
Hungary2
Italy29
Mexico1
Netherlands2
Spain4
Sweden1
Switzerland5
United Kingdom of Great Britain and Northern Ireland1
United States of America2
Copyright AUMA - All information without guarantee

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