Our teams at AUMA

AUMA, which currently has 25 employees, has organised its tasks into teams. Lobbying and Legal are directly assigned to the Management Board. Other teams are Communications and Marketing, Trade Fairs Germany, Trade Fairs Worldwide, Finance and Human Resources as well as IT. We all use our expertise and commitment to promote the German trade fair industry - nationally and internationally, for organisers as well as for exhibitors and visitors.

Management

  • Management
  • Lobbying and representation of interests
  • Board and member communication

Politics, law and sustainability

  • Public affairs
  • Legal and tax issues
  • Technology, logistics, safety
  • Sustainability issues
  • Business Development
  • Working groups: Technology and logistics, legal/administration, tax/finance, sustainability, IT
Silvia Bauermeister, Lawyer
Head of Politics, Legal and Sustainability
Barbara-Maria Lüder
Manager Legal Affairs, Taxes, Technology and Sustainability
Guillermo Bretel
Manager Public Affairs

Trade fairs in Germany

  • Association contacts and co-operation projects
  • Advice on exhibitor promotion at domestic trade fairs
  • FKM management
  • Market observation and classification of German trade fairs
  • Statistics on trade fair organisers and exhibition venues in Germany
  • Dates, offers and statistics on trade fairs in Germany
  • Advice on participation in trade fairs in Germany
  • Trade fair research and studies
  • Co-operation with universities
  • Lectures at educational institutions
  • Working groups: Trade fair transparency, FKM working committee, visitor service
Hendrik Hochheim
Head of Trade Fairs Germany

Managing Director of FKM

Annett Käpernick
Assistant Trade Fairs Germany

Assistant FKM Management

Ulrike Froeb
Manager Trade Fair Data

Messedatenbank: Aufnahme, Darstellung und Klassifizierung, Messemarktbeobachtung und -beratung, Wettbewerbsbeobachtung

Steffi Krebs
Manager Trade Fairs Worldwide

Eigenveranstaltungen deutscher Messegesellschaften im Ausland (GTQ ), Auslandsmesseprogramme der Bundesländer, Deutsche Vertretungen, Messedaten

Max Reichert
Manager Business Insights
Kerstin Scheffler
Manager Trade Fairs Germany

Ausstellerförderung und Beratung, Marktbeobachtung

AUMA Keyvisual mit abstraktem, hell-lila Hintergrund mit geometrischen Formen und sanften Verläufen, ideal für modernes, minimalistisches Design.
Halil Gagam
Manager Business Analytics

Trade fairs worldwide

  • Coordination of federal and state trade fair programmes abroad
  • Dates, industry focus and development data for trade fairs abroad
  • Competition monitoring
  • Advice on exhibitor promotion abroad
  • Advice on participation in trade fairs abroad
  • Branding of AUMA members' trade fairs abroad
  • Working groups: German Trade Fair Quality Abroad (GTQ), Round Table Brussels,
  • Working group for foreign trade fair participation at AUMA
Heike Schöttle
Manager Trade Fairs Worldwide

Projektbearbeitung Auslandsmesseprogramm, Afrika, Westeuropa, Naher Osten, Indien, Pakistan, Nord- und Südamerika, Australien

Natalja Winges
Manager Trade Fairs Worldwide

Koordinierung und Projektbearbeitung Auslandsmesseprogramm, Mittel- und Osteuropa, Asien

Communication and Marketing

  • Media and public relations
  • marketing
  • social media
  • Online editing
  • Working groups: Communication, social media, marketing
Steffen Schulze
Head of Communications and Marketing
Porträt von Julia Hanxleden vor grauem Hintergrund.
Julia Hanxleden
Dual Student

Finance, personnel and IT

  • budget
  • Controlling
  • HR
  • Event organisation
  • Webmaster
  • System administration
  • support
  • Database architecture
  • Project management (internal)
  • Software programming (internal)
Barbara Dresken
Head of Finances, HR and IT
Stefanie von Bonin
Assistant to Managing Director

Gästemanagement, Gremienorganisation und Gemeinsame Dienste

Christina Mundhenk
Head of IT

Projektleitung, Consulting, Systementwicklung