AUMA is headquartered in Berlin. Its many activities are divided among the following divisions and departments: Management, Public Relations, Trade Fairs Germany, Global Markets & IT, Institute of the German Trade Fair Industry, and the AUMA Brussels Office. The team has a total of 35 members, all of whom, from the managing director to the trainees, contribute their expertise and commitment to promote the German trade fair industry – on national and international levels for event organisers, exhibitors and visitors.
Management & Finances
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Management
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Lobbying
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Legal matters and taxation
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Technology and sustainability
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Marketing
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Event organisation
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Finances, controlling, personnel
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Board and Member communications
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Central services
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Working groups: Visitor Services, IT, Technology and Logistics, Legal Affairs/Administration/Taxation, Marketing
Public Relations
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Press and public relations
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Online content, social media
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Working group: Communication
Trade Fairs Germany
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Monitoring the market and classifying German trade fairs
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Statistics on exhibition organisers and venues in Germany
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FKM management (Society for Voluntary Control of Fair and Exhibition Statistics)
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Dates, offer and statistics on exhibitions in Germany
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Consulting on trade fair participation in Germany
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Consulting on exhibitor support at events in Germany
- Working groups: Trade Fair Transparency and FKM Working Committee
Institute of the German Trade Fair Industry
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Trade fair research and publication of studies
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Communication/collaboration with colleges and universities
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Consulting for students and professors/lecturers/vocational school instructors
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Education and further training in the trade fair industry
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Talks and lectures at educational institutions
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Creation/compilation of teaching materials
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German Trade Fair Library
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Coordinating trade fair trainers
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Exhibitor phone consultations
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Working groups: Human Resources, Trade Fair Transparency