AUMA is headquartered in Berlin. Its many activities are divided among the following divisions and departments: Management, Communications and Marketing, Trade Fairs Germany, Global Markets & IT, Institute of the German Trade Fair Industry. The team has a total of 33 members, all of whom, from the managing director to the trainees, contribute their expertise and commitment to promote the German trade fair industry – on national and international levels for event organisers, exhibitors and visitors.
Management & Finances
-
-
Management
-
Lobbying
-
Legal matters and taxation
-
Technology and sustainability
-
Event organisation
-
Finances, controlling, personnel
-
Board and Member communications
-
Central services
-
Working groups: Visitor Services, IT, Technology and Logistics, Legal Affairs/Administration/Taxation
Communications and Marketing
-
Press and public relations
- Marketing
-
Online content, social media
-
Working groups: Communication, Social Media, Marketing
Trade Fairs Germany
-
Monitoring the market and classifying German trade fairs
-
Statistics on exhibition organisers and venues in Germany
-
FKM management (Society for Voluntary Control of Fair and Exhibition Statistics)
-
Dates, offer and statistics on exhibitions in Germany
-
Consulting on trade fair participation in Germany
-
Consulting on exhibitor support at events in Germany
- Working groups: Trade Fair Transparency and FKM Working Committee
Institute of the German Trade Fair Industry
-
Trade fair research and publication of studies
-
Communication/collaboration with colleges and universities
-
Consulting for students and professors/lecturers/vocational school instructors
-
Education and further training in the trade fair industry
-
Talks and lectures at educational institutions
-
Creation/compilation of teaching materials
-
German Trade Fair Library
-
Coordinating trade fair trainers
-
Exhibitor phone consultations
-
Working groups: Human Resources, Trade Fair Transparency