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Kind + Jugend Re-Start Edition 2021

The Trade Show for Kids' First Years

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Date

09.09.-11.09.2021
08/09/-10/09/2022 07/09/-09/09/2023 03/09/-05/09/2024 09/09/-11/09/2025 September 2026
Cycle: annually
Year founded: 1960
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Fairgrounds

Messegelände
Cologne
Germany

domain
Organisers

Koelnmesse GmbH

Messeplatz 1
50679 Cologne
Germany
Fon: +49 221 821-0
Fax: +49 221 821-2574
info@koelnmesse.dehttp://www.koelnmesse.de

Project team

kuj@koelnmesse.dehttp://www.kindundjugend.de
Fon: +49 221 821-2704
Fax: +49 221 821-3283

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Sector focus

Nursery Equipment, Children's Clothing (industry 43)
Furniture, Interior Design (industry 58)
Games, Toys, Computer and Video Games (industry 73)

Main offerings

Baby Carriages
Nursery Equipment
Children's Wear
Baby Articles
Maternity Fashion
Hygienics
Electric Household Appliances
Teaching Toys
Toys

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Access

Trade visitors

Statistics

Key figures
9/2021 1)
Exhibitors
140
Domestic
22
Abroad
118
Other represented firms
0
Visitors (number of admissions)
1.501
Domestic
672
Abroad
829
Space (gross)
20.000
Space (net)
3.998
Special show space
750
Exhibitor stand space
3.248
Hall space
3.248
Domestic
707
Abroad
2.541
Open air
0
Domestic
0
Abroad
0
1) To evaluate the key figures: Exhibition was held during the Corona Pandemic, which started in January 2020.
Origin of exhibitors 2021 from 25 countries
Austria3
Belgium3
Bulgaria1
Czechia3
Denmark6
Finland1
France3
Germany22
Hungary1
Italy1
Korea, Republic2
Latvia15
Netherlands5
Norway1
Pakistan1
Poland32
Slovenia1
Spain6
Sweden4
Switzerland3
Taiwan2
Tunisia1
Türkiye21
United Kingdom of Great Britain and Northern Ireland1
United States of America1
FKM trade visitor structure
9/2021
Visitors (number of admissions)
1501
Proportion of trade visitors
97%
Total Germany (%)
33
Bremen
0
Hamburg
2
Lower Saxony
6
Schleswig-Holstein
1
North Rhine-Westphalia
47
Hesse
6
Rhineland-Palatinate
4
Saarland
1
Baden-Württemberg
11
Bavaria
15
Berlin
5
Brandenburg
0
Mecklenburg-West Pommerania
0
Saxony-Anhalt
0
Saxony
2
Thuringia
1
Professional position (%)
Entrepreneur, co-owner, freelancer
43
Managing director, board member, head of an authority etc.
13
Area manager, works manager, plant manager, branch manager, head of public office
8
Department head, group head, team leader
12
Other salaried staff, civil servant, skilled worker
12
Lecturer, teacher
1
Trainee
2
Other position
5
Student
3
Other not gainfully employed
1
Area of responsibility (%)
Management
37
Research/development/design
5
Manufacturing, production, quality control
3
Buying/procurement
13
Finance/accounting, controlling
2
Information and communication technology
0
Personnel administration, administration
0
Sales
18
Marketing, advertising, PR
10
Logistics: material management, storage, transport
0
Maintenance/repairs
0
Other area
6
Student
3
Other not gainfully employed
1
Economic sectors (%)
Manufacturer/Industry
17
Wholesale trade
12
Specialist retail trade
16
Buying association
1
Mail order company
1
Chain store
2
Department store, hypermarket, drug store
6
Online shop
15
Other retail
2
Commercial agent
2
Import/export
5
Service
7
Media, press, publishing
3
Other economic sectors
9
Student
3
other non-professionals
1
Distance to home (%)
up to 50 km
11
more than 50 km up to 100 km
4
more than 100 km up to 300 km
11
over 300 km
74
Foreign origin total (%)
67
EU
58
Other european countries
6
North America
5
South and Central America
3
South-, East-, Central Asia
21
Other countries
8
Countries with the highest visitor shares (%)
China, People's Republic
9
United Kingdom of Great Britain and Northern Ireland
9
Spain
7
Netherlands
6
France
6
Size of company/organization (%)
1 - 4
30
5 - 9
16
10 - 49
19
50 - 199
14
200 - 499
4
500 - 999
3
1 000 and more
10
Student
3
Other not employed
1
Influence on purchasing/procurement decisions (%)
decisively
44
collectively
29
in an advisory capacity/organization
14
no
8
Student
3
Other not gainfully employed
1
Frequency of trade fair visits (%)
Previous event
32
Earlier events
36
First visit
54
2.1
Survey conducted by: factx Gesellschaft für Markt- und Sozialforschung
Copyright AUMA - All information without guarantee