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Ambiente

International Trade Fair for the Consumer Goods Industry

Ambiente is the leading international trade fair for consumer goods and commercial furnishing in the field of Dining, Living and Giving. It showcases innovations, design trends, and sustainable solutions. As a global meeting point for business, networking and inspiration, it connects brands and manufacturers with all forms of retail, the HoReCa, hospitality and contract business – and is the largest international quality sourcing platform outside Asia.

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Date

06.02.-10.02.2026
February 2027
Cycle: annually
Year founded: 1949
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Fairgrounds

Messegelände
Frankfurt on the Main
Germany

domain
Organisers

Messe Frankfurt Exhibition GmbH

Ludwig-Erhard-Anlage 1
60327 Frankfurt on the Main
Germany
Fon: +49 69 7575-0
Fax: +49 69 7575-6433
info@messefrankfurt.comhttp://www.messefrankfurt.com

Project team

ambiente-giving@messefrankfurt.comambiente-dining@messefrankfurt.comhttp://www.ambiente.messefrankfurt.com

event_list

Christmasworld Creativeworld

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Sector focus

Household Goods and Appliances, Ceramics, Glassware (industry 38)
Office Equipment and Supplies (industry 15)
Trade Fairs for Consumer Goods (industry 03)

Main offerings

Cutlery
Office Supplies
Electric Household Appliances
Garden Articles
Catering Supplies
Well-laid Table
Gifts
Glass Products
Grills
Household
Home Textiles
Hotel Furnishings
Small Furniture
Cookers
Consumer Goods
Industrial Crafts
Plastic Products
Cooking Utensils
Lighting Fittings
Fashion Accessories
Fashion Jewellery
Furniture design
Personal Supplies
China Tableware
Jewellery
Cutting Instruments
School Supplies
Souvenirs
Table Decoration
Lifestyle Accessories

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Access

Trade visitors

Statistics

Key figures
2/2025
Exhibitors
3.754
Domestic
400
Abroad
3.354
Other represented firms
Visitors (number of admissions)
105.291
Domestic
33.822
Abroad
71.469
Trade visitors
Domestic
Abroad
Space (gross)
254.600
Space (net)
147.845
Special show space
2.272
Exhibitor stand space
145.573
Hall space
145.573
Domestic
22.978
Abroad
122.595
Open air
0
Domestic
Abroad
Origin of exhibitors 2025 from 80 countries
Algeria1
Argentina2
Armenia1
Australia9
Austria17
Bangladesh42
Belgium48
Brazil38
Bulgaria7
Cambodia1
Canada13
China, People's Republic402
Colombia2
Croatia3
Czechia19
Denmark47
Egypt20
Estonia2
Finland16
France123
Germany400
Ghana10
Greece19
Hong Kong, China SAR207
Hungary5
India527
Indonesia54
Ireland3
Israel12
Italy318
Japan73
Jordan2
Kenya1
Korea, Republic56
Kosovo2
Latvia3
Lebanon1
Lithuania18
Luxembourg2
Madagascar1
Malaysia7
Mexico1
Montenegro1
Morocco6
Myanmar4
Nepal14
Netherlands104
New Zealand1
Nigeria1
Norway3
Pakistan9
Palestinian territories1
Paraguay1
Peru14
Philippines34
Poland65
Portugal100
Romania8
Saudi Arabia3
Serbia12
Singapore7
Slovakia4
Slovenia7
South Africa2
Spain99
Sri Lanka5
Sweden51
Switzerland23
Taiwan128
Tanzania, United Republic2
Thailand40
Tunisia11
Turkmenistan1
Türkiye253
Ukraine6
United Arab Emirates5
United Kingdom of Great Britain and Northern Ireland88
United States of America49
Uruguay1
Vietnam56
FKM trade visitor structure
2025
Visitors (number of admissions)
105.291
Proportion of trade visitors
89%
Total Germany (%)
29
Bremen
1
Hamburg
3
Lower Saxony
5
Schleswig-Holstein
2
North Rhine-Westphalia
17
Hesse
32
Rhineland-Palatinate
8
Saarland
1
Baden-Württemberg
14
Bavaria
11
Berlin
0
Brandenburg
0
Mecklenburg-West Pommerania
0
Saxony-Anhalt
0
Saxony
0
Thuringia
0
Professional position (%)
Entrepreneur, co-owner, freelancer
34
Managing director, board member, head of an authority etc.
18
Area manager, works manager, plant manager, branch manager, head of public office
10
Department head, group head, team leader
11
Other salaried staff, civil servant, skilled worker
14
Lecturer, teacher
1
Trainee
3
Other position
3
Student
4
Other not gainfully employed
2
Area of responsibility (%)
Management
29
Research and development, design/construction
3
Manufacturing, production, quality control
4
Buying/procurement
16
Sales
18
Marketing, advertising, PR
7
Other area
7
Student
4
Other not gainfully employed
2
Creation, design
9
Economic sectors (%)
Retail trade
37
Wholesale/foreign trade
23
Service
15
Industry
9
Skilled trades
2
Other economic sectors
8
Student
4
other non-professionals
2
Distance to home (%)
up to 50 km
10
more than 50 km up to 100 km
4
more than 100 km up to 300 km
11
over 300 km
75
Foreign origin total (%)
71
EU
41
Other european countries
15
Africa
3
North America
6
South and Central America
5
Middle East
5
South-, East-, Central Asia
24
Australia/Oceania
1
Countries with the highest visitor shares (%)
China, People's Republic
11
Italy
8
United States of America
5
United Kingdom of Great Britain and Northern Ireland
4
Netherlands
4
Size of company/organization (%)
1 - 4
23
5 - 9
13
10 - 49
21
50 - 199
16
200 - 499
6
500 - 999
5
1 000 and more
10
Student
4
Other not employed
2
Influence on purchasing/procurement decisions (%)
decisively
40
collectively
27
in an advisory capacity/organization
15
no
12
Student
4
Other not gainfully employed
2
Frequency of trade fair visits (%)
Previous event
38
Earlier events
44
First visit
36
2.6
Survey conducted by: Wissler & Partner
Copyright AUMA - All information without guarantee

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