domain
Organisers
Messe München GmbH
Am Messesee 2
81829
Munich
Germany
Fon: +49 89 949-20720
Fax: +49 89 949-20729
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Sector focus
Gifts, Watches & Clocks, Jewelry, Crafts, Special Occasion Party Items (industry 34)
Main offerings
Watches
Clocks
Goldsmiths and Jewellers
Jewellery
Pearls
Silverware
Cartons
Cases
Workshop Equipment
Shop Construction
Imitation Jewellery
Tools
Display
Gold Jewellery
Goldware
Silver Jewellery
Watches and Clocks
Crystal-Controlled Clocks
Equipment for the Watch and Clock Industry
Clockmaker Equipment
Movements
Amber
Jewels
Fashion Jewellery
Precious Metals
Goldsmith Equipment
Equipment for the Jewellery Industry
Packaging Material
Diamonds
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Trade visitors
Statistics
Key figures
2/2026

Exhibitors
859
Domestic
382
Abroad
477
Visitors (number of admissions)
25.208
Domestic
14.859
Abroad
10.349
Space (gross)
65.000
Space (net)
27.761
Special show space
2.673
Exhibitor stand space
25.088
Hall space
25.088
Domestic
14.865
Abroad
10.223
Origin of exhibitors 2026 from 36 countries
Austria26
Belgium37
Brazil1
Canada1
China, People's Republic38
Croatia2
Cyprus1
Czechia5
Denmark7
Estonia1
France25
Germany382
Greece8
Hong Kong, China SAR25
Hungary2
India48
Israel2
Italy84
Japan3
Korea, Republic2
Lithuania2
Netherlands21
Pakistan3
Poland17
Portugal7
Romania3
Singapore1
Spain19
Sri Lanka7
Sweden2
Switzerland36
Thailand8
Türkiye17
United Arab Emirates2
United Kingdom of Great Britain and Northern Ireland12
United States of America2
FKM trade visitor structure
2024
Visitors (number of admissions)
25.160
Proportion of trade visitors
95%
Total Germany (%)
60
Bremen
1
Hamburg
2
Lower Saxony
4
Schleswig-Holstein
2
North Rhine-Westphalia
13
Hesse
5
Rhineland-Palatinate
4
Saarland
1
Baden-Württemberg
21
Bavaria
36
Berlin
4
Brandenburg
2
Mecklenburg-West Pommerania
1
Saxony-Anhalt
1
Saxony
2
Thuringia
1
Professional position (%)
Entrepreneur, co-owner, freelancer
46
Managing director, board member, head of an authority etc.
9
Area manager, works manager, plant manager, branch manager, head of public office
5
Department head, group head, team leader
4
Other salaried staff, civil servant, skilled worker
13
Lecturer, teacher
2
Trainee
8
Other position
5
Student
4
Other not gainfully employed
1
Foreman, master craftsman
4
Area of responsibility (%)
Management
37
Research and development, design/construction
2
Manufacturing, production, quality control
8
Buying/procurement
6
Finance/accounting, controlling
1
Information and communication technology
1
Personnel administration, administration
1
Sales
11
Marketing, advertising, PR
4
Logistics: material management, storage, transport
0
Maintenance/repairs
3
Other area
12
Student
4
Other not gainfully employed
1
Product development/design
9
Economic sectors (%)
Classical retail trade in fashion jewellery, watches and jewellery
24
Trend shop with lifestyle jewellery and watches
5
Department store
3
Wholesale and foreign trade in fashion jewellery, watches and gemstones
7
Commercial agent
1
Mail order business, TV/internet-shopping
1
Gold, silversmith
32
Watchmaker
7
Supplying company belonging to the sector
1
Designer
5
Gallery
1
Polytechnics
2
Press, blogger, influencer
1
Other economic sectors
6
Student
4
other non-professionals
1
Distance to home (%)
up to 50 km
11
more than 50 km up to 100 km
5
more than 100 km up to 300 km
20
over 300 km
64
Foreign origin total (%)
40
EU
73
Other european countries
20
Other countries
7
Countries with the highest visitor shares (%)
Austria
21
Switzerland
10
Netherlands
8
Spain
6
Italy
5
Size of company/organization (%)
1 - 4
48
5 - 9
17
10 - 49
13
50 - 199
6
200 - 499
5
500 - 999
3
1 000 and more
4
Student
4
Other not employed
1
Influence on purchasing/procurement decisions (%)
decisively
39
collectively
27
in an advisory capacity/organization
16
no
13
Student
4
Other not gainfully employed
1
Frequency of trade fair visits (%)
Previous event
45
Earlier events
56
First visit
29
1.7
Survey conducted by:
Gelszus Messe- Marktforschung GmbH
Copyright AUMA - All information without guarantee


