AUMA press conference
Over the next two years, a third of exhibiting companies in Germany want to invest more money in their trade fair presence than in 2013/2014, only 14% plan less. These figures come from a representative survey, which was represented at the AUMA autumn press conference on 2 December 2014 in Cologne.
Among the world’s strongest
Many of the world’s leading trade fair companies are German. The revenues generated by five German companies during 2013 place them among the world’s top ten trade fair organisers. This was revealed by a study concluded by AUMA.
Trade Fair Participation
AUMA has now published a new version of its brochure “Successful Participation in Trade Fairs”, which is full of practical information. This manual can be downloaded free of charge from www.auma.de.
315 trade fairs abroad in 2015
German trade fair organisers are planning 315 foreign trade fairs in 35 countries next year, another increase on previous years. The AUMA brochure “German Trade Fair Quality Abroad 2015 provides an overview of these Events.
AUMA Review 2013
Trade fairs in Germany also stayed on course in 2013. Despite a slowdown in economic growth, international and national trade fairs reported an increase of 0.7% more exhibitors, the number of foreign exhibitors increased even by 3.2%. These are some of the findings of the 2013 Trade Fair Industry Review.
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